{"id":5646,"date":"2026-10-22T10:10:11","date_gmt":"2026-10-22T10:10:11","guid":{"rendered":"https:\/\/vbaseup.com\/kien-thuc\/?p=5646"},"modified":"2026-10-22T10:15:32","modified_gmt":"2026-10-22T10:15:32","slug":"directory-va-listicle","status":"publish","type":"post","link":"https:\/\/vbaseup.com\/kien-thuc\/directory-va-listicle\/","title":{"rendered":"Directory v\u00e0 Listicle: Ngu\u1ed3n x\u00e2y d\u1ef1ng backlink ch\u1ea5t l\u01b0\u1ee3ng"},"content":{"rendered":"

X\u00e2y d\u1ef1ng backlink b\u1eb1ng directory v\u00e0 listicle gi\u00fap website c\u00f3 th\u00eam li\u00ean k\u1ebft t\u1eeb c\u00e1c n\u1ec1n t\u1ea3ng kh\u00e1c, \u0111\u1ed3ng th\u1eddi ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng \u0111ang t\u00ecm ki\u1ebfm v\u00e0 so s\u00e1nh s\u1ea3n ph\u1ea9m. Tuy nhi\u00ean, gi\u00e1 tr\u1ecb c\u1ee7a backlink c\u00f2n ph\u1ee5 thu\u1ed9c v\u00e0o ch\u1ea5t l\u01b0\u1ee3ng website, ng\u1eef c\u1ea3nh xu\u1ea5t hi\u1ec7n v\u00e0 ng\u01b0\u1eddi d\u00f9ng th\u1ef1c t\u1ebf. V\u1eady directory v\u00e0 listicle kh\u00e1c nhau nh\u01b0 th\u1ebf n\u00e0o? Doanh nghi\u1ec7p n\u00ean b\u1eaft \u0111\u1ea7u t\u1eeb \u0111\u00e2u \u0111\u1ec3 l\u1ef1a ch\u1ecdn \u0111\u01b0\u1ee3c nh\u1eefng li\u00ean k\u1ebft ph\u00f9 h\u1ee3p?<\/p>\n

I \u2013 Backlink ch\u1ea5t l\u01b0\u1ee3ng l\u00e0 g\u00ec?<\/h2>\n

Backlink l\u00e0 \u0111\u01b0\u1eddng d\u1eabn t\u1eeb m\u1ed9t website kh\u00e1c tr\u1ecf v\u1ec1 website c\u1ee7a b\u1ea1n. \u0110\u1ed1i v\u1edbi c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm, m\u1ed7i backlink c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c h\u00ecnh dung nh\u01b0 m\u1ed9t \u201cl\u00e1 phi\u1ebfu\u201d d\u00e0nh cho s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5. Tuy nhi\u00ean, gi\u00e1 tr\u1ecb c\u1ee7a nh\u1eefng li\u00ean k\u1ebft n\u00e0y kh\u00f4ng ho\u00e0n to\u00e0n gi\u1ed1ng nhau.<\/p>\n

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\"S\u01a1S\u01a1 \u0111\u1ed3 minh h\u1ecda c\u00e1ch m\u1ed9t li\u00ean k\u1ebft gi\u1eefa hai website t\u1ea1o th\u00e0nh backlink.<\/p>\n<\/div>\n

M\u1ed9t backlink ch\u1ea5t l\u01b0\u1ee3ng th\u01b0\u1eddng \u0111\u1ebfn t\u1eeb website uy t\u00edn, \u0111\u01b0\u1ee3c \u0111\u1eb7t trong ng\u1eef c\u1ea3nh t\u1ef1 nhi\u00ean v\u00e0 xu\u1ea5t hi\u1ec7n \u1edf n\u01a1i c\u00f3 ng\u01b0\u1eddi d\u00f9ng th\u1ef1c s\u1ef1 quan t\u00e2m. Khi ng\u01b0\u1eddi \u0111\u1ecdc \u0111ang t\u00ecm hi\u1ec3u, so s\u00e1nh ho\u1eb7c c\u00e2n nh\u1eafc mua h\u00e0ng, li\u00ean k\u1ebft c\u00f3 th\u1ec3 gi\u00fap h\u1ecd truy c\u1eadp website \u0111\u1ec3 xem th\u00eam th\u00f4ng tin.<\/p>\n

Nh\u01b0 v\u1eady, backlink v\u1eeba c\u00f3 vai tr\u00f2 h\u1ed7 tr\u1ee3 SEO, v\u1eeba t\u1ea1o th\u00eam c\u01a1 h\u1ed9i \u0111\u01b0a kh\u00e1ch h\u00e0ng v\u1ec1 website. Directory v\u00e0 listicle l\u00e0 hai k\u00eanh c\u00f3 th\u1ec3 \u0111\u00e1p \u1ee9ng nh\u1eefng m\u1ee5c ti\u00eau n\u00e0y, nh\u01b0ng c\u00e1ch l\u1ef1a ch\u1ecdn v\u00e0 tri\u1ec3n khai c\u00f3 s\u1ef1 kh\u00e1c bi\u1ec7t.<\/p>\n

II \u2013 Directory l\u00e0 g\u00ec? C\u00e1ch ph\u00e2n bi\u1ec7t directory t\u1ed1t v\u00e0 directory r\u00e1c<\/h2>\n

Directory l\u00e0 danh m\u1ee5c web, n\u01a1i doanh nghi\u1ec7p c\u00f3 th\u1ec3 xu\u1ea5t hi\u1ec7n v\u1edbi th\u00f4ng tin gi\u1edbi thi\u1ec7u v\u00e0 \u0111\u01b0\u1eddng d\u1eabn v\u1ec1 website. Vi\u1ec7c \u0111\u0103ng k\u00fd tr\u00ean nh\u1eefng danh m\u1ee5c ph\u00f9 h\u1ee3p gi\u00fap doanh nghi\u1ec7p c\u00f3 th\u00eam li\u00ean k\u1ebft, \u0111\u1ed3ng th\u1eddi x\u00e2y d\u1ef1ng ni\u1ec1m tin \u0111\u1ed1i v\u1edbi ng\u01b0\u1eddi t\u00ecm ki\u1ebfm.<\/p>\n

Tuy nhi\u00ean, kh\u00f4ng ph\u1ea3i directory n\u00e0o c\u0169ng mang l\u1ea1i gi\u00e1 tr\u1ecb. Tr\u01b0\u1edbc khi t\u1ea1o h\u1ed3 s\u01a1, b\u1ea1n c\u1ea7n ph\u00e2n bi\u1ec7t nh\u1eefng n\u1ec1n t\u1ea3ng ph\u1ee5c v\u1ee5 ng\u01b0\u1eddi d\u00f9ng v\u1edbi c\u00e1c danh m\u1ee5c ch\u1ec9 \u0111\u01b0\u1ee3c l\u1eadp ra \u0111\u1ec3 ch\u1ee9a backlink.<\/p>\n

1. V\u00ec sao directory t\u1eebng b\u1ecb \u0111\u00e1nh gi\u00e1 kh\u00f4ng t\u1ed1t?<\/h3>\n

Trong qu\u00e1 kh\u1ee9, h\u00e0ng ng\u00e0n danh m\u1ee5c web \u0111\u01b0\u1ee3c t\u1ea1o ra v\u1edbi m\u1ee5c \u0111\u00edch mua b\u00e1n v\u00e0 trao \u0111\u1ed5i backlink. Nh\u1eefng website n\u00e0y t\u1eadp trung v\u00e0o vi\u1ec7c ch\u1ee9a li\u00ean k\u1ebft \u0111\u1ec3 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn thu\u1eadt to\u00e1n, trong khi gi\u00e1 tr\u1ecb cung c\u1ea5p cho ng\u01b0\u1eddi \u0111\u1ecdc r\u1ea5t h\u1ea1n ch\u1ebf.<\/p>\n

Theo Google Trends, l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm c\u1ee5m t\u1eeb \u201cweb directories\u201d \u0111\u00e3 gi\u1ea3m m\u1ea1nh t\u1eeb n\u0103m 2004 \u0111\u1ebfn nay. Nhi\u1ec1u danh m\u1ee5c r\u00e1c c\u0169ng \u0111\u00e3 b\u1ecb c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm x\u1eed ph\u1ea1t sau c\u00e1c \u0111\u1ee3t c\u1eadp nh\u1eadt thu\u1eadt to\u00e1n. \u0110\u00e2y l\u00e0 l\u00fd do directory th\u01b0\u1eddng \u0111i k\u00e8m v\u1edbi nh\u1eefng \u0111\u00e1nh gi\u00e1 kh\u00f4ng t\u00edch c\u1ef1c trong SEO.<\/p>\n

\u0110\u1ed1i v\u1edbi nh\u1eefng danh m\u1ee5c ch\u1ec9 t\u1ed3n t\u1ea1i \u0111\u1ec3 \u0111\u0103ng link, doanh nghi\u1ec7p n\u00ean tr\u00e1nh s\u1eed d\u1ee5ng. Vi\u1ec7c c\u00f3 th\u00eam li\u00ean k\u1ebft t\u1eeb c\u00e1c website n\u00e0y c\u00f3 th\u1ec3 \u0111i k\u00e8m nguy c\u01a1 b\u1ecb c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm x\u1eed ph\u1ea1t.<\/p>\n

2. Directory t\u1ed1t kh\u00e1c directory r\u00e1c nh\u01b0 th\u1ebf n\u00e0o?<\/h3>\n

Directory uy t\u00edn \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng \u0111\u1ec3 cung c\u1ea5p th\u00f4ng tin v\u00e0 h\u1ed7 tr\u1ee3 ng\u01b0\u1eddi d\u00f9ng t\u00ecm ki\u1ebfm. Google Business Profile, tr\u01b0\u1edbc \u0111\u00e2y c\u00f3 t\u00ean Google My Business, l\u00e0 m\u1ed9t v\u00ed d\u1ee5 v\u1ec1 n\u1ec1n t\u1ea3ng \u0111\u01b0\u1ee3c v\u1eadn h\u00e0nh b\u1edfi doanh nghi\u1ec7p uy t\u00edn.<\/p>\n

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\"H\u00ecnhPh\u1ea7n \u0111\u00e1nh gi\u00e1 v\u00e0 ph\u1ea3n h\u1ed3i trong h\u00ecnh minh h\u1ecda Google Business Profile.<\/p>\n<\/div>\n

M\u1ed9t tr\u01b0\u1eddng h\u1ee3p kh\u00e1c l\u00e0 Goodreads. Khi c\u00e2n nh\u1eafc mua s\u00e1ch, ng\u01b0\u1eddi \u0111\u1ecdc c\u00f3 th\u1ec3 tham kh\u1ea3o nh\u1eefng l\u1eddi gi\u1edbi thi\u1ec7u v\u00e0 \u0111\u00e1nh gi\u00e1 tr\u00ean n\u1ec1n t\u1ea3ng n\u00e0y. \u0110\u1ed1i v\u1edbi t\u00e1c gi\u1ea3 ho\u1eb7c ng\u01b0\u1eddi b\u00e1n, \u0111\u01b0\u1ee3c gi\u1edbi thi\u1ec7u t\u1ed1t t\u1ea1i \u0111\u00e2y gi\u00fap thu h\u00fat ng\u01b0\u1eddi quan t\u00e2m v\u00e0 h\u1ed7 tr\u1ee3 quy\u1ebft \u0111\u1ecbnh mua s\u00e1ch.<\/p>\n

\u0110\u1ec3 \u0111\u00e1nh gi\u00e1 m\u1ed9t directory, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ed1i chi\u1ebfu c\u00e1c ti\u00eau ch\u00ed sau:<\/p>\n\n\n\n\n\n\n\n\n
Ti\u00eau ch\u00ed<\/th>\nDirectory r\u00e1c<\/th>\nDirectory t\u1ed1t<\/th>\n<\/tr>\n<\/thead>\n
M\u1ee5c \u0111\u00edch ho\u1ea1t \u0111\u1ed9ng<\/td>\nCh\u1ee7 y\u1ebfu ph\u1ee5c v\u1ee5 mua b\u00e1n, trao \u0111\u1ed5i backlink v\u00e0 thao t\u00fang thu\u1eadt to\u00e1n<\/td>\nCung c\u1ea5p th\u00f4ng tin, h\u1ed7 tr\u1ee3 t\u00ecm ki\u1ebfm v\u00e0 x\u00e2y d\u1ef1ng ni\u1ec1m tin cho ng\u01b0\u1eddi d\u00f9ng<\/td>\n<\/tr>\n
Chi ph\u00ed v\u00e0 ki\u1ec3m duy\u1ec7t<\/td>\nTh\u01b0\u1eddng thu ph\u00ed \u0111\u0103ng link nh\u01b0ng kh\u00f4ng ki\u1ec3m duy\u1ec7t n\u1ed9i dung<\/td>\nH\u1ea7u h\u1ebft mi\u1ec5n ph\u00ed 100%, ho\u1eb7c c\u00f3 b\u01b0\u1edbc x\u00e1c minh ch\u00ednh ch\u1ee7 doanh nghi\u1ec7p<\/td>\n<\/tr>\n
Ng\u01b0\u1eddi d\u00f9ng th\u1ef1c t\u1ebf<\/td>\nG\u1ea7n nh\u01b0 kh\u00f4ng c\u00f3 ng\u01b0\u1eddi d\u00f9ng th\u1eadt, giao di\u1ec7n l\u1ea1c h\u1eadu v\u00e0 ch\u1ee9a h\u00e0ng ng\u00e0n li\u00ean k\u1ebft d\u1eabn ra ngo\u00e0i<\/td>\nC\u00f3 ng\u01b0\u1eddi d\u00f9ng th\u1ef1c s\u1ef1 t\u00ecm ki\u1ebfm, c\u00f3 th\u1ec3 mang l\u1ea1i l\u01b0\u1ee3t truy c\u1eadp gi\u1edbi thi\u1ec7u<\/td>\n<\/tr>\n
Gi\u00e1 tr\u1ecb v\u00e0 r\u1ee7i ro<\/td>\nTi\u1ec1m \u1ea9n nguy c\u01a1 b\u1ecb c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm x\u1eed ph\u1ea1t<\/td>\nCung c\u1ea5p li\u00ean k\u1ebft v\u1ec1 website, \u0111\u1ed3ng th\u1eddi t\u0103ng ni\u1ec1m tin v\u00e0 \u0111\u1ed9 tin c\u1eady cho s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

L\u01b0\u1ee3t truy c\u1eadp t\u1eeb nh\u1eefng n\u1ec1n t\u1ea3ng kh\u00e1c v\u1ec1 website \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 referral traffic, hay l\u01b0\u1ee3t truy c\u1eadp gi\u1edbi thi\u1ec7u. \u0110\u00e2y l\u00e0 m\u1ed9t trong nh\u1eefng gi\u00e1 tr\u1ecb c\u1ea7n c\u00e2n nh\u1eafc khi l\u1ef1a ch\u1ecdn directory, b\u00ean c\u1ea1nh vi\u1ec7c c\u00f3 th\u00eam backlink.<\/p>\n

3. Nh\u1eefng directory c\u00f3 th\u1ec3 c\u00e2n nh\u1eafc<\/h3>\n

Doanh nghi\u1ec7p c\u00f3 th\u1ec3 tham kh\u1ea3o c\u00e1c n\u1ec1n t\u1ea3ng sau \u0111\u1ec3 l\u1ef1a ch\u1ecdn n\u01a1i t\u1ea1o h\u1ed3 s\u01a1:<\/p>\n

    \n
  • Google Business Profile, t\u00ean c\u0169 l\u00e0 Google My Business.<\/li>\n
  • Facebook Business Page.<\/li>\n
  • Apple Maps.<\/li>\n
  • LinkedIn Company Directory.<\/li>\n
  • Bing Places for Business.<\/li>\n
  • Yelp.<\/li>\n
  • TripAdvisor, ph\u00f9 h\u1ee3p v\u1edbi l\u0129nh v\u1ef1c du l\u1ecbch, nh\u00e0 h\u00e0ng v\u00e0 kh\u00e1ch s\u1ea1n.<\/li>\n
  • HubSpot Agency Directory, d\u00e0nh cho c\u00e1c digital marketing agency.<\/li>\n
  • Super Pages.<\/li>\n
  • Yellow Book (Yellow Pages).<\/li>\n<\/ul>\n
    \n

    \"\u1ea2nhGiao di\u1ec7n danh m\u1ee5c agency c\u1ee7a HubSpot v\u1edbi b\u1ed9 l\u1ecdc v\u00e0 c\u00e1c h\u1ed3 s\u01a1 doanh nghi\u1ec7p.<\/p>\n<\/div>\n

    B\u00ean c\u1ea1nh nh\u1eefng n\u1ec1n t\u1ea3ng tr\u00ean, t\u00f9y l\u0129nh v\u1ef1c ho\u1ea1t \u0111\u1ed9ng, b\u1ea1n c\u00f2n c\u00f3 h\u01a1n 100 danh m\u1ee5c chuy\u00ean bi\u1ec7t theo ng\u00e0nh, c\u00f2n g\u1ecdi l\u00e0 niche directory, \u0111\u1ec3 t\u00ecm hi\u1ec3u. C\u00f3 th\u1ec3 t\u00ecm ki\u1ebfm b\u1eb1ng c\u1ee5m t\u1eeb \u201cniche citation sites\u201d k\u1ebft h\u1ee3p v\u1edbi t\u00ean ng\u00e0nh c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

    Vi\u1ec7c l\u1ef1a ch\u1ecdn c\u1ea7n d\u1ef1a tr\u00ean ng\u00e0nh ngh\u1ec1 v\u00e0 th\u1ecb tr\u01b0\u1eddng \u0111ang ph\u1ee5c v\u1ee5. Kh\u00f4ng ph\u1ea3i n\u1ec1n t\u1ea3ng n\u00e0o trong danh s\u00e1ch c\u0169ng ph\u00f9 h\u1ee3p v\u1edbi m\u1ecdi doanh nghi\u1ec7p.<\/p>\n

    4. C\u1ea7n chu\u1ea9n b\u1ecb g\u00ec tr\u01b0\u1edbc khi \u0111\u0103ng k\u00fd directory?<\/h3>\n

    \u0110\u1ec3 t\u1ea1o h\u1ed3 s\u01a1 thu\u1eadn ti\u1ec7n v\u00e0 h\u1ea1n ch\u1ebf sai l\u1ec7ch gi\u1eefa c\u00e1c n\u1ec1n t\u1ea3ng, doanh nghi\u1ec7p n\u00ean chu\u1ea9n b\u1ecb m\u1ed9t b\u1ed9 th\u00f4ng tin th\u1ed1ng nh\u1ea5t, bao g\u1ed3m:<\/p>\n

      \n
    • NAP:<\/strong> T\u00ean doanh nghi\u1ec7p (Name), \u0111\u1ecba ch\u1ec9 (Address) v\u00e0 s\u1ed1 \u0111i\u1ec7n tho\u1ea1i (Phone).<\/li>\n
    • Logo:<\/strong> H\u00ecnh \u1ea3nh nh\u1eadn di\u1ec7n c\u1ee7a doanh nghi\u1ec7p.<\/li>\n
    • M\u00f4 t\u1ea3 doanh nghi\u1ec7p:<\/strong> N\u1ed9i dung gi\u1edbi thi\u1ec7u ng\u1eafn g\u1ecdn v\u1ec1 ho\u1ea1t \u0111\u1ed9ng, s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5.<\/li>\n
    • URL website:<\/strong> \u0110\u01b0\u1eddng d\u1eabn v\u1ec1 website c\u1ee7a doanh nghi\u1ec7p.<\/li>\n<\/ul>\n
      \n

      \"H\u1ed3V\u00ed d\u1ee5 c\u00e1ch th\u00f4ng tin NAP v\u00e0 li\u00ean k\u1ebft website xu\u1ea5t hi\u1ec7n trong m\u1ed9t h\u1ed3 s\u01a1 doanh nghi\u1ec7p.<\/p>\n<\/div>\n

      S\u1eed d\u1ee5ng c\u00f9ng m\u1ed9t b\u1ed9 th\u00f4ng tin gi\u00fap vi\u1ec7c \u0111i\u1ec1n h\u1ed3 s\u01a1 nhanh h\u01a1n, \u0111\u1ed3ng th\u1eddi h\u1ea1n ch\u1ebf t\u00ecnh tr\u1ea1ng t\u00ean, \u0111\u1ecba ch\u1ec9 ho\u1eb7c s\u1ed1 \u0111i\u1ec7n tho\u1ea1i kh\u00f4ng \u0111\u1ed3ng nh\u1ea5t gi\u1eefa c\u00e1c n\u01a1i \u0111\u0103ng k\u00fd.<\/p>\n

      III \u2013 Listicle l\u00e0 g\u00ec? V\u00ec sao b\u00e0i t\u1ed5ng h\u1ee3p c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn ng\u01b0\u1eddi mua?<\/h2>\n

      Listicle l\u00e0 t\u1eeb gh\u00e9p gi\u1eefa \u201clist\u201d v\u00e0 \u201carticle\u201d, d\u00f9ng \u0111\u1ec3 ch\u1ec9 b\u00e0i vi\u1ebft tuy\u1ec3n ch\u1ecdn danh s\u00e1ch s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 ho\u1eb7c c\u00f4ng c\u1ee5 t\u1ed1t nh\u1ea5t trong m\u1ed9t ng\u00e0nh, l\u0129nh v\u1ef1c. Nh\u1eefng b\u00e0i vi\u1ebft n\u00e0y th\u01b0\u1eddng c\u00f3 d\u1ea1ng \u201cbest of\u201d ho\u1eb7c \u201ctop\u201d, gi\u00fap ng\u01b0\u1eddi \u0111\u1ecdc thu h\u1eb9p l\u1ef1a ch\u1ecdn tr\u01b0\u1edbc khi quy\u1ebft \u0111\u1ecbnh.<\/p>\n

      Ch\u1eb3ng h\u1ea1n, khi c\u1ea7n t\u00ecm m\u1ed9t ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng, b\u1ea1n c\u00f3 th\u1ec3 t\u00ecm b\u00e0i \u201cTop ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng t\u1ed1t nh\u1ea5t\u201d \u0111\u1ec3 xem c\u00e1c l\u1ef1a ch\u1ecdn. T\u01b0\u01a1ng t\u1ef1, ng\u01b0\u1eddi mua m\u00e1y l\u1ecdc n\u01b0\u1edbc c\u00f3 th\u1ec3 t\u00ecm danh s\u00e1ch \u201cM\u00e1y l\u1ecdc n\u01b0\u1edbc t\u1ed1t nh\u1ea5t cho gia \u0111\u00ecnh\u201d, c\u00f2n ng\u01b0\u1eddi h\u1ecdc ngo\u1ea1i ng\u1eef c\u00f3 th\u1ec3 quan t\u00e2m \u0111\u1ebfn \u201c\u1ee8ng d\u1ee5ng h\u1ecdc ti\u1ebfng Anh mi\u1ec5n ph\u00ed t\u1ed1t nh\u1ea5t\u201d.<\/p>\n

      Ng\u01b0\u1eddi d\u00f9ng th\u01b0\u1eddng kh\u00f4ng c\u00f3 nhi\u1ec1u th\u1eddi gian \u0111\u1ec3 m\u1edf t\u1eebng website, t\u00ecm hi\u1ec3u t\u1eebng s\u1ea3n ph\u1ea9m r\u1ed3i t\u1ef1 t\u1ed5ng h\u1ee3p th\u00f4ng tin. Listicle gi\u00fap t\u1eadp h\u1ee3p c\u00e1c l\u1ef1a ch\u1ecdn v\u00e0o c\u00f9ng m\u1ed9t b\u00e0i, thu\u1eadn ti\u1ec7n h\u01a1n khi so s\u00e1nh gi\u00e1, t\u00ednh n\u0103ng v\u00e0 \u01b0u \u0111\u00e3i.<\/p>\n

      \n

      \"\u1ea2nhM\u1ed9t v\u00ed d\u1ee5 b\u00e0i listicle tuy\u1ec3n ch\u1ecdn c\u00f4ng c\u1ee5 SEO tr\u00ean Backlinko.<\/p>\n<\/div>\n

      Ngo\u00e0i danh s\u00e1ch s\u1ea3n ph\u1ea9m, c\u00f2n c\u00f3 nh\u1eefng b\u00e0i t\u1ed5ng h\u1ee3p ch\u00ednh c\u00e1c website t\u1ed5ng h\u1ee3p. B\u00e0i \u201c10 Best Book Recommendation Sites You Need To Know\u201d l\u00e0 m\u1ed9t v\u00ed d\u1ee5, v\u1edbi n\u1ed9i dung gi\u1edbi thi\u1ec7u nh\u1eefng website g\u1ee3i \u00fd s\u00e1ch \u0111\u1ec3 ng\u01b0\u1eddi \u0111\u1ecdc ti\u1ebfp t\u1ee5c t\u00ecm hi\u1ec3u.<\/p>\n

      Listicle xu\u1ea5t hi\u1ec7n nh\u01b0 th\u1ebf n\u00e0o tr\u00ean k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm?<\/h3>\n

      V\u1edbi t\u1eeb kh\u00f3a \u201cbest meeting scheduler\u201d, ngh\u0129a l\u00e0 c\u00f4ng c\u1ee5 \u0111\u1eb7t l\u1ecbch h\u1ecdp t\u1ed1t nh\u1ea5t, k\u1ebft qu\u1ea3 \u0111\u01b0\u1ee3c ghi l\u1ea1i kho\u1ea3ng n\u0103m 2019 cho th\u1ea5y s\u1ef1 xu\u1ea5t hi\u1ec7n n\u1ed5i b\u1eadt c\u1ee7a c\u00e1c b\u00e0i t\u1ed5ng h\u1ee3p.<\/p>\n

      Sau ph\u1ea7n qu\u1ea3ng c\u00e1o v\u00e0 m\u1ee5c Top Stories, c\u00f3 7 k\u1ebft qu\u1ea3 t\u1ef1 nhi\u00ean. Trong \u0111\u00f3, 6 k\u1ebft qu\u1ea3 l\u00e0 b\u00e0i t\u1ed5ng h\u1ee3p \u0111\u1ebfn t\u1eeb Zapier, Mailshake, ImpactBND, HubSpot v\u1edbi 2 b\u00e0i v\u00e0 Lifehack. Ch\u1ec9 c\u00f3 m\u1ed9t trang s\u1ea3n ph\u1ea9m ri\u00eang l\u1ebb l\u00e0 Doodle.<\/p>\n

      K\u1ebft qu\u1ea3 n\u00e0y g\u1ee3i \u00fd r\u1eb1ng ng\u01b0\u1eddi t\u00ecm ki\u1ebfm c\u00f3 th\u1ec3 mong mu\u1ed1n \u0111\u01b0\u1ee3c xem danh s\u00e1ch \u0111\u00e3 tuy\u1ec3n ch\u1ecdn \u0111\u1ec3 so s\u00e1nh, thay v\u00ec ch\u1ec9 nh\u1eadn m\u1ed9t c\u00f4ng c\u1ee5 c\u1ee5 th\u1ec3. Khi s\u1ea3n ph\u1ea9m xu\u1ea5t hi\u1ec7n trong nh\u1eefng danh s\u00e1ch \u0111\u00f3, doanh nghi\u1ec7p c\u00f3 c\u01a1 h\u1ed9i ti\u1ebfp c\u1eadn ng\u01b0\u1eddi \u0111ang c\u00e2n nh\u1eafc l\u1ef1a ch\u1ecdn.<\/p>\n

      Tuy nhi\u00ean, \u0111\u00e2y ch\u1ec9 l\u00e0 k\u1ebft qu\u1ea3 c\u1ee7a m\u1ed9t t\u1eeb kh\u00f3a t\u1ea1i m\u1ed9t th\u1eddi \u0111i\u1ec3m. Trang k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm c\u00f3 th\u1ec3 thay \u0111\u1ed5i, v\u00ec v\u1eady b\u1ea1n n\u00ean tr\u1ef1c ti\u1ebfp t\u00ecm c\u00e1c t\u1eeb kh\u00f3a \u201cbest\u2026\u201d trong ng\u00e0nh \u0111\u1ec3 xem nh\u1eefng lo\u1ea1i n\u1ed9i dung \u0111ang \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb.<\/p>\n

      IV \u2013 Surround Sound SEO gi\u00fap m\u1edf r\u1ed9ng s\u1ef1 xu\u1ea5t hi\u1ec7n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u nh\u01b0 th\u1ebf n\u00e0o?<\/h2>\n

      Khi c\u00e1c b\u00e0i listicle xu\u1ea5t hi\u1ec7n nhi\u1ec1u tr\u00ean trang \u0111\u1ea7u, doanh nghi\u1ec7p th\u01b0\u1eddng mu\u1ed1n \u0111\u01b0a trang s\u1ea3n ph\u1ea9m l\u00ean v\u1ecb tr\u00ed cao ho\u1eb7c t\u1ef1 vi\u1ebft m\u1ed9t b\u00e0i t\u1ed5ng h\u1ee3p \u0111\u1ec3 c\u1ea1nh tranh. Tuy nhi\u00ean, c\u00e1ch ti\u1ebfp c\u1eadn n\u00e0y v\u1eabn c\u00f3 gi\u1edbi h\u1ea1n.<\/p>\n

      Theo Alex Birkett, Senior Growth Marketing Manager t\u1ea1i HubSpot, n\u1ebfu ch\u1ec9 x\u00e9t theo t\u1ef7 l\u1ec7 nh\u1ea5p (CTR), l\u01b0\u1ee3ng truy c\u1eadp \u0111\u01b0a v\u1ec1 trang s\u1ea3n ph\u1ea9m th\u00f4ng qua vi\u1ec7c x\u1ebfp h\u1ea1ng b\u00e0i listicle tr\u00ean ch\u00ednh website v\u1eabn c\u00f3 m\u1ee9c tr\u1ea7n. Trong khi \u0111\u00f3, vi\u1ec7c th\u01b0\u01a1ng hi\u1ec7u c\u00f3 m\u1eb7t tr\u00ean t\u1ea5t c\u1ea3 c\u00e1c trang thu\u1ed9c trang \u0111\u1ea7u k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm c\u00f3 th\u1ec3 nh\u00e2n b\u1ed9i l\u01b0\u1ee3t nh\u1ea5p, l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp v\u00e0 v\u1ec1 sau l\u00e0 doanh s\u1ed1.<\/p>\n

      B\u00ean c\u1ea1nh nh\u1eefng ch\u1ec9 s\u1ed1 c\u00f3 th\u1ec3 theo d\u00f5i, s\u1ef1 xu\u1ea5t hi\u1ec7n tr\u00ean nhi\u1ec1u website c\u00f2n mang l\u1ea1i gi\u00e1 tr\u1ecb v\u1ec1 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u v\u00e0 social proof, t\u1ee9c b\u1eb1ng ch\u1ee9ng x\u00e3 h\u1ed9i. \u0110\u00e2y l\u00e0 nh\u1eefng y\u1ebfu t\u1ed1 kh\u00f3 \u0111o l\u01b0\u1eddng h\u01a1n nh\u01b0ng v\u1eabn c\u00f3 vai tr\u00f2 trong qu\u00e1 tr\u00ecnh kh\u00e1ch h\u00e0ng c\u00e2n nh\u1eafc s\u1ea3n ph\u1ea9m.<\/p>\n

      C\u00e1ch ti\u1ebfp c\u1eadn n\u00e0y \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 Surround Sound SEO, c\u00f3 th\u1ec3 hi\u1ec3u l\u00e0 \u201cbao v\u00e2y\u201d trang k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm b\u1eb1ng s\u1ef1 xu\u1ea5t hi\u1ec7n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n

      \n

      \"H\u00ecnhMinh h\u1ecda m\u1ee5c ti\u00eau \u0111\u1ec3 HubSpot xu\u1ea5t hi\u1ec7n trong nhi\u1ec1u danh s\u00e1ch tr\u00ean c\u00f9ng m\u1ed9t trang k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm.<\/p>\n<\/div>\n

      \u0110\u1ed1i v\u1edbi nh\u1eefng t\u1eeb kh\u00f3a c\u00f3 nhi\u1ec1u listicle, doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u00ecm hi\u1ec3u c\u00e1c b\u00e0i \u0111ang n\u1eb1m \u1edf trang \u0111\u1ea7u v\u00e0 ti\u1ebfp c\u1eadn t\u00e1c gi\u1ea3 \u0111\u1ec3 \u0111\u1ec1 xu\u1ea5t gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m. Vi\u1ec7c n\u00e0y gi\u00fap m\u1edf r\u1ed9ng c\u01a1 h\u1ed9i xu\u1ea5t hi\u1ec7n, thay v\u00ec d\u1ed3n to\u00e0n b\u1ed9 ngu\u1ed3n l\u1ef1c v\u00e0o m\u1ed9t b\u00e0i listicle c\u1ee7a ri\u00eang m\u00ecnh ho\u1eb7c qu\u00e1 lo l\u1eafng khi trang s\u1ea3n ph\u1ea9m kh\u00f3 l\u00ean top.<\/p>\n

      Nh\u1eefng l\u1ee3i \u00edch c\u1ee7a vi\u1ec7c xu\u1ea5t hi\u1ec7n trong listicle g\u1ed3m:<\/p>\n

        \n
      • H\u1ed7 tr\u1ee3 SEO:<\/strong> C\u00f3 th\u00eam backlink ch\u1ea5t l\u01b0\u1ee3ng, n\u1eb1m trong ng\u1eef c\u1ea3nh t\u1ef1 nhi\u00ean tr\u00ean nh\u1eefng website uy t\u00edn.<\/li>\n
      • Ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng c\u00f3 nhu c\u1ea7u mua:<\/strong> S\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c gi\u1edbi thi\u1ec7u \u0111\u00fang l\u00fac ng\u01b0\u1eddi \u0111\u1ecdc \u0111ang so s\u00e1nh c\u00e1c l\u1ef1a ch\u1ecdn \u0111\u1ec3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh.<\/li>\n<\/ul>\n

        V \u2013 Quy tr\u00ecnh t\u00ecm ki\u1ebfm v\u00e0 ti\u1ebfp c\u1eadn c\u00e1c b\u00e0i listicle<\/h2>\n

        \u0110\u1ec3 \u0111\u1ec1 xu\u1ea5t \u0111\u01b0a s\u1ea3n ph\u1ea9m v\u00e0o listicle, doanh nghi\u1ec7p c\u1ea7n t\u00ecm b\u00e0i ph\u00f9 h\u1ee3p, \u0111\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 \u01b0u ti\u00ean v\u00e0 chu\u1ea9n b\u1ecb n\u1ed9i dung trao \u0111\u1ed5i v\u1edbi t\u00e1c gi\u1ea3. Quy tr\u00ecnh c\u00f3 th\u1ec3 tri\u1ec3n khai theo 3 b\u01b0\u1edbc sau:<\/p>\n

        B\u01b0\u1edbc 1: T\u00ecm c\u00e1c b\u00e0i listicle trong ng\u00e0nh<\/h3>\n

        B\u1ea1n c\u00f3 th\u1ec3 b\u1eaft \u0111\u1ea7u v\u1edbi 4 m\u1eabu t\u1eeb kh\u00f3a, trong \u0111\u00f3 [X] l\u00e0 s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5, c\u00f2n [Y] l\u00e0 \u0111\u1ed1i t\u01b0\u1ee3ng hay ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng:<\/p>\n

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        • Best [X]:<\/strong> T\u00ecm s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 t\u1ed1t nh\u1ea5t, ch\u1eb3ng h\u1ea1n \u201cph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng t\u1ed1t nh\u1ea5t\u201d.<\/li>\n
        • Best [X] for [Y]:<\/strong> T\u00ecm l\u1ef1a ch\u1ecdn t\u1ed1t nh\u1ea5t cho m\u1ed9t nh\u00f3m ng\u01b0\u1eddi d\u00f9ng, ch\u1eb3ng h\u1ea1n \u201cph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng t\u1ed1t nh\u1ea5t cho c\u1eeda h\u00e0ng nh\u1ecf\u201d.<\/li>\n
        • Top [X]:<\/strong> T\u00ecm danh s\u00e1ch n\u1ed5i b\u1eadt trong nh\u00f3m s\u1ea3n ph\u1ea9m, ch\u1eb3ng h\u1ea1n \u201ctop ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng\u201d.<\/li>\n
        • Top [X] for [Y]:<\/strong> T\u00ecm danh s\u00e1ch theo ph\u00e2n kh\u00fac, ch\u1eb3ng h\u1ea1n \u201ctop 10 ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng cho c\u1eeda h\u00e0ng th\u1eddi trang\u201d.<\/li>\n<\/ul>\n

          V\u1edbi ng\u01b0\u1eddi \u0111\u1ecdc ti\u1ebfng Vi\u1ec7t, b\u1ea1n n\u00ean th\u1eed c\u00e1c c\u00e1ch di\u1ec5n \u0111\u1ea1t ti\u1ebfng Vi\u1ec7t t\u01b0\u01a1ng \u1ee9ng, ph\u00f9 h\u1ee3p v\u1edbi s\u1ea3n ph\u1ea9m v\u00e0 nh\u00f3m kh\u00e1ch h\u00e0ng \u0111ang ph\u1ee5c v\u1ee5.<\/p>\n

          B\u00ean c\u1ea1nh vi\u1ec7c t\u00ecm ki\u1ebfm tr\u1ef1c ti\u1ebfp, Google Alerts c\u00f3 th\u1ec3 h\u1ed7 tr\u1ee3 theo d\u00f5i nh\u1eefng b\u00e0i listicle m\u1edbi xu\u1ea5t b\u1ea3n. Qua \u0111\u00f3, doanh nghi\u1ec7p c\u00f3 th\u00eam c\u01a1 h\u1ed9i ph\u00e1t hi\u1ec7n c\u00e1c b\u00e0i ph\u00f9 h\u1ee3p \u0111\u1ec3 ti\u1ebfp c\u1eadn.<\/p>\n

          \n

          \"M\u00e0nM\u00e0n h\u00ecnh thi\u1ebft l\u1eadp Google Alerts minh h\u1ecda c\u00e1c t\u00f9y ch\u1ecdn theo d\u00f5i t\u1eeb kh\u00f3a.<\/p>\n<\/div>\n

          B\u01b0\u1edbc 2: \u0110\u00e1nh gi\u00e1 v\u00e0 s\u1eafp x\u1ebfp m\u1ee9c \u0111\u1ed9 \u01b0u ti\u00ean<\/h3>\n

          Sau khi c\u00f3 danh s\u00e1ch b\u00e0i vi\u1ebft, doanh nghi\u1ec7p c\u1ea7n xem x\u00e9t ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 ti\u1ec1m n\u0103ng c\u1ee7a t\u1eebng b\u00e0i tr\u01b0\u1edbc khi g\u1eedi email. Nh\u1eefng ti\u00eau ch\u00ed c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng g\u1ed3m:<\/p>\n

            \n
          • Th\u1ee9 h\u1ea1ng c\u1ee7a b\u00e0i vi\u1ebft:<\/strong> \u01afu ti\u00ean c\u00e1c b\u00e0i n\u1eb1m trong top 10 k\u1ebft qu\u1ea3 c\u1ee7a t\u1eeb kh\u00f3a m\u1ee5c ti\u00eau.<\/li>\n
          • \u0110\u1ed9 m\u1ea1nh c\u1ee7a website:<\/strong> Tham kh\u1ea3o c\u00e1c ch\u1ec9 s\u1ed1 DA ho\u1eb7c DR. \u0110\u00e2y l\u00e0 nh\u1eefng ch\u1ec9 s\u1ed1 do c\u00f4ng c\u1ee5 SEO cung c\u1ea5p \u0111\u1ec3 \u01b0\u1edbc l\u01b0\u1ee3ng \u0111\u1ed9 uy t\u00edn c\u1ee7a website.<\/li>\n
          • H\u1ed3 s\u01a1 backlink c\u1ee7a b\u00e0i:<\/strong> Xem b\u1ea3n th\u00e2n b\u00e0i listicle c\u00f3 nhi\u1ec1u li\u00ean k\u1ebft t\u1eeb c\u00e1c website kh\u00e1c tr\u1ecf v\u1ec1 hay kh\u00f4ng.<\/li>\n
          • Ti\u1ec1m n\u0103ng referral traffic:<\/strong> S\u1eed d\u1ee5ng Ahrefs ho\u1eb7c SEMrush \u0111\u1ec3 \u01b0\u1edbc t\u00ednh l\u01b0\u1ee3ng truy c\u1eadp t\u1ef1 nhi\u00ean h\u1eb1ng th\u00e1ng c\u1ee7a b\u00e0i vi\u1ebft.<\/li>\n<\/ul>\n
            \n

            \"B\u1ea3ngV\u00ed d\u1ee5 giao di\u1ec7n Ahrefs v\u1edbi c\u00e1c nh\u00f3m ch\u1ec9 s\u1ed1 h\u1ed7 tr\u1ee3 \u0111\u00e1nh gi\u00e1 website v\u00e0 h\u1ed3 s\u01a1 backlink.<\/p>\n<\/div>\n

            Khi \u0111\u00e1nh gi\u00e1 kh\u1ea3 n\u0103ng mang l\u1ea1i l\u01b0\u1ee3t truy c\u1eadp gi\u1edbi thi\u1ec7u, b\u1ea1n c\u00f3 th\u1ec3 c\u00e2n nh\u1eafc v\u1ecb tr\u00ed s\u1ea3n ph\u1ea9m trong danh s\u00e1ch. Ch\u1eb3ng h\u1ea1n, n\u1ebfu s\u1ea3n ph\u1ea9m xu\u1ea5t hi\u1ec7n \u1edf v\u1ecb tr\u00ed s\u1ed1 1, s\u1ed1 5 ho\u1eb7c s\u1ed1 10, l\u01b0\u1ee3ng ng\u01b0\u1eddi truy c\u1eadp v\u1ec1 website c\u00f3 th\u1ec3 kh\u00e1c nhau nh\u01b0 th\u1ebf n\u00e0o?<\/p>\n

            Vi\u1ec7c \u01b0u ti\u00ean top 10 kh\u00f4ng c\u00f3 ngh\u0129a nh\u1eefng b\u00e0i n\u1eb1m ngo\u00e0i nh\u00f3m n\u00e0y kh\u00f4ng c\u00f3 gi\u00e1 tr\u1ecb. M\u1ed9t b\u00e0i listicle c\u00f3 li\u00ean k\u1ebft tr\u1ecf v\u1ec1 website v\u1eabn \u0111\u00f3ng g\u00f3p th\u00eam m\u1ed9t \u201cl\u00e1 phi\u1ebfu\u201d v\u00e0o h\u1ed3 s\u01a1 backlink c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

            B\u01b0\u1edbc 3: Chu\u1ea9n b\u1ecb n\u1ed9i dung \u0111\u1ec1 xu\u1ea5t v\u00e0 li\u00ean h\u1ec7 t\u00e1c gi\u1ea3<\/h3>\n

            Email \u0111\u1ec1 xu\u1ea5t, c\u00f2n g\u1ecdi l\u00e0 email pitch, n\u00ean ng\u1eafn g\u1ecdn v\u00e0 \u0111\u01b0\u1ee3c vi\u1ebft ri\u00eang cho t\u1eebng t\u00e1c gi\u1ea3. N\u1ed9i dung c\u1ea7n gi\u1ea3i th\u00edch v\u00ec sao s\u1ea3n ph\u1ea9m ph\u00f9 h\u1ee3p, x\u1ee9ng \u0111\u00e1ng \u0111\u01b0\u1ee3c \u0111\u01b0a v\u00e0o danh s\u00e1ch c\u1ee7a h\u1ecd.<\/p>\n

            Tr\u01b0\u1edbc khi g\u1eedi email, doanh nghi\u1ec7p n\u00ean chu\u1ea9n b\u1ecb:<\/p>\n

              \n
            • H\u00ecnh \u1ea3nh s\u1ea3n ph\u1ea9m ch\u1ea5t l\u01b0\u1ee3ng cao.<\/li>\n
            • M\u00f4 t\u1ea3 ng\u1eafn g\u1ecdn v\u1ec1 c\u00e1c t\u00ednh n\u0103ng n\u1ed5i b\u1eadt.<\/li>\n
            • Th\u00f4ng tin \u01b0u \u0111\u00e3i.<\/li>\n
            • Th\u00f4ng tin v\u1ec1 nh\u1eefng kh\u00e1ch h\u00e0ng \u0111ang s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m.<\/li>\n<\/ul>\n

              Nh\u1eefng t\u00e0i nguy\u00ean n\u00e0y gi\u00fap t\u00e1c gi\u1ea3 c\u00f3 \u0111\u1ee7 th\u00f4ng tin \u0111\u1ec3 xem x\u00e9t l\u1eddi \u0111\u1ec1 ngh\u1ecb. B\u00ean c\u1ea1nh \u0111\u00f3, c\u00e1c c\u00f4ng c\u1ee5 nh\u01b0 HubSpot ho\u1eb7c BuzzStream c\u00f3 th\u1ec3 h\u1ed7 tr\u1ee3 theo d\u00f5i ti\u1ebfn tr\u00ecnh g\u1eedi email v\u00e0 l\u1ecbch s\u1eed trao \u0111\u1ed5i v\u1edbi t\u1eebng bi\u00ean t\u1eadp vi\u00ean.<\/p>\n

              \n

              \"GiaoGiao di\u1ec7n so\u1ea1n email v\u00e0 qu\u1ea3n l\u00fd danh s\u00e1ch li\u00ean h\u1ec7 trong ph\u1ea7n minh h\u1ecda c\u1ee7a BuzzStream.<\/p>\n<\/div>\n

              \u0110\u1ec3 t\u0103ng c\u01a1 h\u1ed9i \u0111\u01b0\u1ee3c \u0111\u1ed3ng \u00fd, doanh nghi\u1ec7p c\u0169ng n\u00ean c\u00e2n nh\u1eafc gi\u00e1 tr\u1ecb c\u00f3 th\u1ec3 mang l\u1ea1i cho t\u00e1c gi\u1ea3. M\u1ed9t s\u1ed1 h\u00ecnh th\u1ee9c h\u1ed7 tr\u1ee3 g\u1ed3m:<\/p>\n

                \n
              • Chia s\u1ebb b\u00e0i listicle tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i c\u1ee7a doanh nghi\u1ec7p.<\/li>\n
              • Gi\u1edbi thi\u1ec7u b\u00e0i vi\u1ebft trong b\u1ea3n tin (newsletter) g\u1eedi kh\u00e1ch h\u00e0ng.<\/li>\n
              • D\u00e0nh m\u1ed9t v\u1ecb tr\u00ed guest post, t\u1ee9c b\u00e0i vi\u1ebft kh\u00e1ch, ho\u1eb7c m\u1ed9t b\u00e0i gi\u1edbi thi\u1ec7u tr\u00ean blog c\u1ee7a doanh nghi\u1ec7p.<\/li>\n<\/ul>\n

                Vi\u1ec7c chu\u1ea9n b\u1ecb ph\u01b0\u01a1ng \u00e1n h\u1ed7 tr\u1ee3 gi\u00fap l\u1eddi \u0111\u1ec1 ngh\u1ecb c\u00f3 th\u00eam gi\u00e1 tr\u1ecb \u0111\u1ed1i v\u1edbi ng\u01b0\u1eddi nh\u1eadn. Tuy nhi\u00ean, quy\u1ebft \u0111\u1ecbnh \u0111\u01b0a s\u1ea3n ph\u1ea9m v\u00e0o danh s\u00e1ch v\u1eabn thu\u1ed9c v\u1ec1 t\u1eebng t\u00e1c gi\u1ea3, kh\u00f4ng c\u00f3 g\u00ec \u0111\u1ea3m b\u1ea3o t\u1ea5t c\u1ea3 email \u0111\u1ec1u \u0111\u01b0\u1ee3c ch\u1ea5p nh\u1eadn.<\/p>\n

                VI \u2013 N\u00ean tri\u1ec3n khai directory hay listicle tr\u01b0\u1edbc?<\/h2>\n

                Directory ph\u00f9 h\u1ee3p v\u1edbi m\u1ee5c ti\u00eau gi\u00fap th\u01b0\u01a1ng hi\u1ec7u c\u00f3 m\u1eb7t v\u00e0 t\u1ea1o \u0111\u1ed9 tin c\u1eady tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng l\u1edbn. H\u1ea7u h\u1ebft c\u00e1c danh m\u1ee5c t\u1ed1t \u0111\u1ec1u mi\u1ec5n ph\u00ed v\u00e0 doanh nghi\u1ec7p c\u00f3 th\u1ec3 ch\u1ee7 \u0111\u1ed9ng \u0111\u0103ng k\u00fd h\u1ed3 s\u01a1.<\/p>\n

                Trong khi \u0111\u00f3, listicle c\u1ea7n s\u1ef1 \u0111\u1ed3ng \u00fd c\u1ee7a ng\u01b0\u1eddi vi\u1ebft ho\u1eb7c bi\u00ean t\u1eadp vi\u00ean. \u01afu \u0111i\u1ec3m c\u1ee7a k\u00eanh n\u00e0y l\u00e0 \u0111\u01b0a s\u1ea3n ph\u1ea9m \u0111\u1ebfn g\u1ea7n nh\u1eefng kh\u00e1ch h\u00e0ng \u0111ang so s\u00e1nh v\u00e0 c\u00f3 nhu c\u1ea7u mua.<\/p>\n

                Do \u00edt r\u00e0o c\u1ea3n h\u01a1n, doanh nghi\u1ec7p c\u00f3 th\u1ec3 ho\u00e0n thi\u1ec7n h\u1ed3 s\u01a1 directory tr\u01b0\u1edbc, sau \u0111\u00f3 tri\u1ec3n khai ti\u1ebfp c\u1eadn c\u00e1c b\u00e0i listicle. \u0110\u00e2y l\u00e0 m\u1ed9t g\u1ee3i \u00fd v\u1ec1 th\u1ee9 t\u1ef1 th\u1ef1c hi\u1ec7n, kh\u00f4ng ph\u1ea3i quy t\u1eafc b\u1eaft bu\u1ed9c.<\/p>\n

                Hi\u1ec7u qu\u1ea3 c\u1ee7a m\u1ed7i k\u00eanh v\u1eabn ph\u1ee5 thu\u1ed9c v\u00e0o c\u00e1ch l\u1ef1a ch\u1ecdn v\u00e0 tri\u1ec3n khai. Directory ch\u1ec9 ph\u00e1t huy gi\u00e1 tr\u1ecb khi doanh nghi\u1ec7p ch\u1ecdn \u0111\u00fang n\u1ec1n t\u1ea3ng uy t\u00edn. V\u1edbi listicle, c\u1ea7n chu\u1ea9n b\u1ecb \u0111\u1ec1 xu\u1ea5t ph\u00f9 h\u1ee3p v\u00e0 ch\u1ea5p nh\u1eadn vi\u1ec7c m\u1ed9t s\u1ed1 t\u00e1c gi\u1ea3 c\u00f3 th\u1ec3 t\u1eeb ch\u1ed1i.<\/p>\n

                VII \u2013 B\u1eaft \u0111\u1ea7u x\u00e2y d\u1ef1ng backlink v\u1edbi danh s\u00e1ch \u201c10 v\u00e0 10\u201d<\/h2>\n

                \u0110\u1ec3 b\u1eaft \u0111\u1ea7u, doanh nghi\u1ec7p c\u00f3 th\u1ec3 l\u1eadp hai danh s\u00e1ch c\u00f4ng vi\u1ec7c c\u1ee5 th\u1ec3:<\/p>\n

                  \n
                • 10 directory:<\/strong> Ch\u1ecdn 10 danh m\u1ee5c uy t\u00edn, ph\u00f9 h\u1ee3p v\u1edbi ng\u00e0nh m\u00e0 doanh nghi\u1ec7p ch\u01b0a c\u00f3 h\u1ed3 s\u01a1. Chu\u1ea9n b\u1ecb \u0111\u1ea7y \u0111\u1ee7 NAP, logo, m\u00f4 t\u1ea3 v\u00e0 URL website, sau \u0111\u00f3 \u0111\u0103ng k\u00fd v\u00e0 ho\u00e0n thi\u1ec7n th\u00f4ng tin tr\u00ean t\u1eebng n\u1ec1n t\u1ea3ng.<\/li>\n
                • 10 listicle:<\/strong> T\u00ecm 10 b\u00e0i t\u1ed5ng h\u1ee3p trong ng\u00e0nh m\u00e0 s\u1ea3n ph\u1ea9m ch\u01b0a xu\u1ea5t hi\u1ec7n. L\u1eadp danh s\u00e1ch t\u00e0i nguy\u00ean c\u1ea7n g\u1eedi, chu\u1ea9n b\u1ecb email \u0111\u1ec1 xu\u1ea5t ri\u00eang cho t\u1eebng t\u00e1c gi\u1ea3 v\u00e0 \u00edt nh\u1ea5t m\u1ed9t ph\u01b0\u01a1ng \u00e1n h\u1ed7 tr\u1ee3 l\u1ea1i h\u1ecd.<\/li>\n<\/ul>\n

                  Trong qu\u00e1 tr\u00ecnh th\u1ef1c hi\u1ec7n, c\u1ea7n ch\u00fa tr\u1ecdng n\u01a1i \u0111\u1eb7t li\u00ean k\u1ebft v\u00e0 gi\u00e1 tr\u1ecb \u0111\u1ed1i v\u1edbi ng\u01b0\u1eddi \u0111\u1ecdc. B\u1ea1n c\u00f3 th\u1ec3 ho\u00e0n thi\u1ec7n t\u1eebng h\u1ed3 s\u01a1, t\u1eebng l\u1eddi \u0111\u1ec1 ngh\u1ecb trong danh s\u00e1ch nh\u1ecf tr\u01b0\u1edbc khi m\u1edf r\u1ed9ng sang nh\u1eefng c\u01a1 h\u1ed9i kh\u00e1c.<\/p>\n","protected":false},"excerpt":{"rendered":"

                  X\u00e2y d\u1ef1ng backlink b\u1eb1ng directory v\u00e0 listicle gi\u00fap website c\u00f3 th\u00eam li\u00ean k\u1ebft t\u1eeb c\u00e1c n\u1ec1n t\u1ea3ng kh\u00e1c, \u0111\u1ed3ng th\u1eddi ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng \u0111ang t\u00ecm ki\u1ebfm v\u00e0 so s\u00e1nh s\u1ea3n ph\u1ea9m. Tuy nhi\u00ean, gi\u00e1 tr\u1ecb c\u1ee7a backlink c\u00f2n ph\u1ee5 thu\u1ed9c v\u00e0o ch\u1ea5t l\u01b0\u1ee3ng website, ng\u1eef c\u1ea3nh xu\u1ea5t hi\u1ec7n v\u00e0 ng\u01b0\u1eddi d\u00f9ng th\u1ef1c t\u1ebf. V\u1eady […]<\/p>\n","protected":false},"author":1,"featured_media":5647,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14,26],"tags":[27],"class_list":["post-5646","post","type-post","status-publish","format-standard","has-post-thumbnail","category-seo","category-off-page-seo","tag-off-page-seo"],"blocksy_meta":[],"_links":{"self":[{"href":"https:\/\/vbaseup.com\/kien-thuc\/wp-json\/wp\/v2\/posts\/5646","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vbaseup.com\/kien-thuc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vbaseup.com\/kien-thuc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vbaseup.com\/kien-thuc\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vbaseup.com\/kien-thuc\/wp-json\/wp\/v2\/comments?post=5646"}],"version-history":[{"count":4,"href":"https:\/\/vbaseup.com\/kien-thuc\/wp-json\/wp\/v2\/posts\/5646\/revisions"}],"predecessor-version":[{"id":5658,"href":"https:\/\/vbaseup.com\/kien-thuc\/wp-json\/wp\/v2\/posts\/5646\/revisions\/5658"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vbaseup.com\/kien-thuc\/wp-json\/wp\/v2\/media\/5647"}],"wp:attachment":[{"href":"https:\/\/vbaseup.com\/kien-thuc\/wp-json\/wp\/v2\/media?parent=5646"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vbaseup.com\/kien-thuc\/wp-json\/wp\/v2\/categories?post=5646"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vbaseup.com\/kien-thuc\/wp-json\/wp\/v2\/tags?post=5646"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}