{"id":3597,"date":"2026-07-21T17:49:59","date_gmt":"2026-07-21T17:49:59","guid":{"rendered":"https:\/\/vbaseup.com\/kien-thuc\/?p=3597"},"modified":"2026-07-21T18:10:30","modified_gmt":"2026-07-21T18:10:30","slug":"click-depth","status":"publish","type":"post","link":"https:\/\/vbaseup.com\/kien-thuc\/click-depth\/","title":{"rendered":"Click Depth SEO: Kh\u00e1i ni\u1ec7m v\u00e0 c\u00e1ch t\u1ed1i \u01b0u hi\u1ec7u qu\u1ea3"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/vbaseup.com\/kien-thuc\/wp-content\/uploads\/2026\/07\/click-depth-website.webp\" alt=\"Click depth v\u00e0 c\u1ea5u tr\u00fac website SEO\" \/><\/p>\n<p>Click depth, hay \u0111\u1ed9 s\u00e2u click, l\u00e0 s\u1ed1 l\u1ea7n nh\u1ea5p chu\u1ed9t t\u1ed1i thi\u1ec3u c\u1ea7n thi\u1ebft \u0111\u1ec3 \u0111i t\u1eeb trang ch\u1ee7 \u0111\u1ebfn m\u1ed9t URL c\u1ee5 th\u1ec3 tr\u00ean website c\u1ee7a b\u1ea1n. \u0110\u00e2y kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t kh\u00e1i ni\u1ec7m m\u1edbi trong SEO k\u1ef9 thu\u1eadt, nh\u01b0ng n\u00f3 l\u1ea1i l\u00e0 m\u1ed9t trong s\u1ed1 \u00edt y\u1ebfu t\u1ed1 m\u00e0 Google t\u1eebng c\u00f4ng khai x\u00e1c nh\u1eadn c\u00f3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn c\u00e1ch c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm n\u00e0y \u0111\u00e1nh gi\u00e1 t\u1ea7m quan tr\u1ecdng c\u1ee7a m\u1ed9t trang. Hi\u1ec3u \u0111\u00fang nguy\u00ean l\u00fd \u0111\u1eb1ng sau click depth s\u1ebd gi\u00fap b\u1ea1n x\u00e2y d\u1ef1ng m\u1ed9t c\u1ea5u tr\u00fac site v\u1eeba th\u00e2n thi\u1ec7n v\u1edbi ng\u01b0\u1eddi d\u00f9ng, v\u1eeba d\u1ec5 d\u00e0ng cho bot c\u1ee7a Google ti\u1ebfp c\u1eadn v\u00e0 l\u1eadp ch\u1ec9 m\u1ee5c.<\/p>\n<h2>Click Depth L\u00e0 G\u00ec Trong SEO?<\/h2>\n<p><img decoding=\"async\" src=\"https:\/\/vbaseup.com\/kien-thuc\/wp-content\/uploads\/2026\/07\/click-depth-so-do.webp\" alt=\"Click depth v\u00e0 c\u1ea5p \u0111\u1ed9 trang trong website\" \/><\/p>\n<p>Click depth l\u00e0 s\u1ed1 l\u1ea7n click t\u1ed1i thi\u1ec3u m\u00e0 m\u1ed9t ng\u01b0\u1eddi d\u00f9ng, ho\u1eb7c m\u1ed9t con bot crawl, c\u1ea7n th\u1ef1c hi\u1ec7n \u0111\u1ec3 \u0111i t\u1eeb trang ch\u1ee7 \u0111\u1ebfn m\u1ed9t trang \u0111\u00edch b\u1ea5t k\u1ef3 tr\u00ean website. C\u00e1ch t\u00ednh th\u01b0\u1eddng b\u1eaft \u0111\u1ea7u t\u1eeb trang ch\u1ee7, \u0111\u01b0\u1ee3c xem l\u00e0 \u0111i\u1ec3m g\u1ed1c v\u1edbi \u0111\u1ed9 s\u00e2u b\u1eb1ng 0 ho\u1eb7c 1 t\u00f9y theo quy \u01b0\u1edbc c\u1ee7a t\u1eebng c\u00f4ng c\u1ee5 \u0111o l\u01b0\u1eddng. T\u1eeb \u0111i\u1ec3m g\u1ed1c n\u00e0y, m\u1ed7i l\u1ea7n chuy\u1ec3n sang m\u1ed9t trang m\u1edbi th\u00f4ng qua li\u00ean k\u1ebft s\u1ebd l\u00e0m t\u0103ng th\u00eam m\u1ed9t c\u1ea5p \u0111\u1ed9 s\u00e2u.<\/p>\n<blockquote><p>V\u00ed d\u1ee5, n\u1ebfu b\u1ea1n ph\u1ea3i \u0111i t\u1eeb trang ch\u1ee7 sang trang danh m\u1ee5c, r\u1ed3i m\u1edbi \u0111\u1ebfn trang s\u1ea3n ph\u1ea9m, th\u00ec trang s\u1ea3n ph\u1ea9m \u0111\u00f3 c\u00f3 click depth b\u1eb1ng 2.<\/p><\/blockquote>\n<p>\u00dd ngh\u0129a th\u1ef1c ti\u1ec5n c\u1ee7a con s\u1ed1 n\u00e0y n\u1eb1m \u1edf kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn: m\u1ed9t trang c\u00e0ng c\u1ea7n nhi\u1ec1u l\u1ea7n click \u0111\u1ec3 \u0111\u1ebfn \u0111\u01b0\u1ee3c th\u00ec c\u00e0ng kh\u00f3 \u0111\u01b0\u1ee3c c\u1ea3 ng\u01b0\u1eddi d\u00f9ng l\u1eabn crawler c\u1ee7a c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm t\u00ecm th\u1ea5y, b\u1edfi m\u1ed7i b\u01b0\u1edbc chuy\u1ec3n trang \u0111\u1ec1u t\u1ea1o ra m\u1ed9t \u0111i\u1ec3m r\u01a1i ti\u1ec1m n\u0103ng khi\u1ebfn ng\u01b0\u1eddi d\u00f9ng tho\u00e1t ra ho\u1eb7c bot ng\u1eebng crawl ti\u1ebfp.<\/p>\n<h3>Click Depth Kh\u00e1c G\u00ec So V\u1edbi Crawl Depth V\u00e0 Site Depth?<\/h3>\n<p>Ba thu\u1eadt ng\u1eef n\u00e0y th\u01b0\u1eddng b\u1ecb d\u00f9ng l\u1eabn l\u1ed9n, nh\u01b0ng ch\u00fang kh\u00f4ng ho\u00e0n to\u00e0n gi\u1ed1ng nhau. Click depth \u0111o s\u1ed1 l\u1ea7n click l\u00fd thuy\u1ebft c\u1ea7n thi\u1ebft d\u1ef1a tr\u00ean c\u1ea5u tr\u00fac li\u00ean k\u1ebft c\u1ee7a site, c\u00f2n crawl depth ph\u1ea3n \u00e1nh m\u1ee9c \u0111\u1ed9 s\u00e2u m\u00e0 bot th\u1ef1c s\u1ef1 \u0111\u00e3 crawl t\u1edbi trong m\u1ed9t l\u1ea7n qu\u00e9t th\u1ef1c t\u1ebf.<\/p>\n<p>\u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 m\u1ed9t trang c\u00f3 th\u1ec3 c\u00f3 click depth r\u1ea5t th\u1ea5p tr\u00ean l\u00fd thuy\u1ebft, nh\u01b0ng n\u1ebfu bot b\u1ecb ch\u1eb7n b\u1edfi robots.txt, g\u1eb7p l\u1ed7i k\u1ef9 thu\u1eadt, ho\u1eb7c b\u1ecb gi\u1edbi h\u1ea1n ng\u00e2n s\u00e1ch crawl, th\u00ec crawl depth th\u1ef1c t\u1ebf c\u1ee7a trang \u0111\u00f3 v\u1eabn c\u00f3 th\u1ec3 cao h\u01a1n nhi\u1ec1u. Ri\u00eang site depth th\u00ec \u0111\u01a1n gi\u1ea3n h\u01a1n: \u0111\u00e2y th\u01b0\u1eddng ch\u1ec9 l\u00e0 c\u00e1ch g\u1ecdi kh\u00e1c c\u1ee7a click depth, \u0111\u01b0\u1ee3c nhi\u1ec1u t\u00e0i li\u1ec7u SEO s\u1eed d\u1ee5ng thay th\u1ebf cho nhau m\u00e0 kh\u00f4ng c\u00f3 s\u1ef1 ph\u00e2n bi\u1ec7t r\u00f5 r\u00e0ng v\u1ec1 m\u1eb7t k\u1ef9 thu\u1eadt.<\/p>\n<h2>Click Depth Quan Tr\u1ecdng H\u01a1n C\u1ea5u Tr\u00fac URL Nh\u01b0 Th\u1ebf N\u00e0o?<\/h2>\n<p>M\u1ed9t trong nh\u1eefng hi\u1ec3u l\u1ea7m ph\u1ed5 bi\u1ebfn nh\u1ea5t l\u00e0 cho r\u1eb1ng c\u1ea5u tr\u00fac URL, t\u1ee9c s\u1ed1 l\u01b0\u1ee3ng th\u01b0 m\u1ee5c con hay d\u1ea5u g\u1ea1ch ch\u00e9o trong \u0111\u01b0\u1eddng d\u1eabn, m\u1edbi l\u00e0 y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh. Tr\u00ean th\u1ef1c t\u1ebf, \u0111\u1ea1i di\u1ec7n c\u1ee7a Google l\u00e0 John Mueller t\u1eebng kh\u1eb3ng \u0111\u1ecbnh trong m\u1ed9t bu\u1ed5i Google Webmaster Central Hangout r\u1eb1ng s\u1ed1 l\u01b0\u1ee3ng d\u1ea5u g\u1ea1ch ch\u00e9o trong URL kh\u00f4ng ph\u1ea3i l\u00e0 \u0111i\u1ec1u quan tr\u1ecdng, m\u00e0 \u0111i\u1ec1u th\u1ef1c s\u1ef1 c\u00f3 \u00fd ngh\u0129a l\u00e0 m\u1ee9c \u0111\u1ed9 d\u1ec5 d\u00e0ng \u0111\u1ec3 t\u00ecm th\u1ea5y n\u1ed9i dung \u0111\u00f3.<\/p>\n<p>N\u00f3i c\u00e1ch kh\u00e1c, Google quan t\u00e2m \u0111\u1ebfn s\u1ed1 click c\u1ea7n thi\u1ebft \u0111\u1ec3 \u0111\u1ebfn m\u1ed9t trang h\u01a1n l\u00e0 vi\u1ec7c trang \u0111\u00f3 n\u1eb1m \u1edf th\u01b0 m\u1ee5c con th\u1ee9 m\u1ea5y. Search Engine Journal \u0111\u00e3 ghi nh\u1eadn l\u1ea1i ph\u00e1t ng\u00f4n n\u00e0y v\u00e0 ph\u00e2n t\u00edch th\u00eam r\u1eb1ng vi\u1ec7c g\u1ed9p nhi\u1ec1u URL v\u00e0o m\u1ed9t th\u01b0 m\u1ee5c s\u00e2u kh\u00f4ng h\u1ec1 g\u00e2y h\u1ea1i cho SEO, mi\u1ec5n l\u00e0 c\u00e1c trang \u0111\u00f3 v\u1eabn \u0111\u01b0\u1ee3c li\u00ean k\u1ebft n\u1ed9i b\u1ed9 \u0111\u1ee7 g\u1ea7n v\u1edbi trang ch\u1ee7. \u00dd ngh\u0129a s\u00e2u xa h\u01a1n c\u1ee7a nguy\u00ean t\u1eafc n\u00e0y l\u00e0 Google d\u00f9ng click depth nh\u01b0 m\u1ed9t t\u00edn hi\u1ec7u \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 t\u1ea7m quan tr\u1ecdng t\u01b0\u01a1ng \u0111\u1ed1i c\u1ee7a t\u1eebng trang trong to\u00e0n b\u1ed9 website: hai trang c\u00f3 URL ng\u1eafn nh\u01b0 nhau nh\u01b0ng kh\u00e1c nhau v\u1ec1 s\u1ed1 click c\u1ea7n thi\u1ebft \u0111\u1ec3 ti\u1ebfp c\u1eadn v\u1eabn s\u1ebd \u0111\u01b0\u1ee3c Google nh\u00ecn nh\u1eadn kh\u00e1c nhau v\u1ec1 m\u1ee9c \u0111\u1ed9 \u01b0u ti\u00ean.<\/p>\n<h2>Bao Nhi\u00eau Click Depth \u0110\u01b0\u1ee3c Xem L\u00e0 T\u1ed1t?<\/h2>\n<p><img decoding=\"async\" src=\"https:\/\/vbaseup.com\/kien-thuc\/wp-content\/uploads\/2026\/07\/click-depth-nguong.webp\" alt=\"Click depth ng\u01b0\u1ee1ng v\u00e0 quy t\u1eafc ba click\" \/><\/p>\n<p>Ng\u01b0\u1ee1ng \u0111\u01b0\u1ee3c nh\u1eafc \u0111\u1ebfn nhi\u1ec1u nh\u1ea5t trong ng\u00e0nh SEO k\u1ef9 thu\u1eadt l\u00e0 &#8220;quy t\u1eafc 3 click&#8221;, theo \u0111\u00f3 c\u00e1c trang quan tr\u1ecdng n\u00ean n\u1eb1m trong ph\u1ea1m vi t\u1ed1i \u0111a ba l\u1ea7n click t\u00ednh t\u1eeb trang ch\u1ee7. \u0110\u00e2y l\u00e0 khuy\u1ebfn ngh\u1ecb t\u1ed5ng h\u1ee3p t\u1eeb nhi\u1ec1u n\u1ec1n t\u1ea3ng ph\u00e2n t\u00edch ki\u1ebfn tr\u00fac website nh\u01b0 Siteimprove hay Botify, d\u1ef1a tr\u00ean quan s\u00e1t r\u1eb1ng m\u1ed9t ki\u1ebfn tr\u00fac site hi\u1ec7u qu\u1ea3 c\u1ea7n \u0111\u1ea3m b\u1ea3o c\u00e1c trang quan tr\u1ecdng c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn \u0111\u01b0\u1ee3c trong kho\u1ea3ng 3 \u0111\u1ebfn 4 click. Tuy nhi\u00ean, ng\u01b0\u1ee1ng l\u00fd t\u01b0\u1edfng kh\u00f4ng gi\u1ed1ng nhau cho m\u1ecdi lo\u1ea1i trang, v\u00ec m\u1ed7i lo\u1ea1i trang mang m\u1ed9t gi\u00e1 tr\u1ecb chuy\u1ec3n \u0111\u1ed5i kh\u00e1c nhau \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p.<\/p>\n<table>\n<thead>\n<tr>\n<th>Lo\u1ea1i trang<\/th>\n<th>Click depth m\u1ee5c ti\u00eau<\/th>\n<th>M\u1ee9c \u0111\u1ed9 \u01b0u ti\u00ean crawl<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Trang ch\u1ee7, category<\/td>\n<td>1\u20132 click<\/td>\n<td>Cao<\/td>\n<\/tr>\n<tr>\n<td>Trang d\u1ecbch v\u1ee5\/s\u1ea3n ph\u1ea9m<\/td>\n<td>2\u20133 click<\/td>\n<td>Cao<\/td>\n<\/tr>\n<tr>\n<td>B\u00e0i blog, n\u1ed9i dung h\u1ed7 tr\u1ee3<\/td>\n<td>3\u20134 click<\/td>\n<td>Trung b\u00ecnh<\/td>\n<\/tr>\n<tr>\n<td>Trang tr\u00ean 5 click<\/td>\n<td>C\u1ea7n \u0111\u00e1nh gi\u00e1 l\u1ea1i<\/td>\n<td>Th\u1ea5p<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>B\u1ea3ng tr\u00ean cho th\u1ea5y c\u00e1c trang mang gi\u00e1 tr\u1ecb th\u01b0\u01a1ng m\u1ea1i tr\u1ef1c ti\u1ebfp, nh\u01b0 trang ch\u1ee7 hay trang d\u1ecbch v\u1ee5, c\u1ea7n \u0111\u01b0\u1ee3c \u01b0u ti\u00ean \u0111\u1eb7t g\u1ea7n trang ch\u1ee7 nh\u1ea5t c\u00f3 th\u1ec3. Ng\u01b0\u1ee3c l\u1ea1i, nh\u1eefng trang tr\u00ean 5 click n\u00ean \u0111\u01b0\u1ee3c xem l\u00e0 d\u1ea5u hi\u1ec7u c\u1ea3nh b\u00e1o, c\u1ea7n r\u00e0 so\u00e1t l\u1ea1i c\u1ea5u tr\u00fac li\u00ean k\u1ebft n\u1ed9i b\u1ed9 tr\u01b0\u1edbc khi ch\u00fang b\u1ecb bot b\u1ecf qua ho\u00e0n to\u00e0n.<\/p>\n<h2>Nh\u1eefng Y\u1ebfu T\u1ed1 N\u00e0o Quy\u1ebft \u0110\u1ecbnh Click Depth C\u1ee7a M\u1ed9t Trang?<\/h2>\n<p>Ba y\u1ebfu t\u1ed1 k\u1ef9 thu\u1eadt c\u1ed9ng h\u01b0\u1edfng v\u1edbi nhau \u0111\u1ec3 t\u1ea1o ra con s\u1ed1 click depth cu\u1ed1i c\u00f9ng c\u1ee7a b\u1ea5t k\u1ef3 trang n\u00e0o: c\u1ea5u tr\u00fac t\u1ed5ng th\u1ec3 c\u1ee7a website, m\u1ea1ng l\u01b0\u1edbi li\u00ean k\u1ebft n\u1ed9i b\u1ed9, v\u00e0 c\u00e1ch t\u1ed5 ch\u1ee9c \u0111i\u1ec1u h\u01b0\u1edbng c\u00f9ng ph\u00e2n trang. Hi\u1ec3u r\u00f5 t\u1eebng y\u1ebfu t\u1ed1 s\u1ebd gi\u00fap b\u1ea1n bi\u1ebft ch\u00ednh x\u00e1c n\u00ean can thi\u1ec7p v\u00e0o \u0111\u00e2u khi mu\u1ed1n gi\u1ea3m \u0111\u1ed9 s\u00e2u cho m\u1ed9t trang c\u1ee5 th\u1ec3.<\/p>\n<h3>C\u1ea5u Tr\u00fac Website<\/h3>\n<p><img decoding=\"async\" src=\"https:\/\/vbaseup.com\/kien-thuc\/wp-content\/uploads\/2026\/07\/site-architecture-depth.webp\" alt=\"C\u1ea5u tr\u00fac website v\u00e0 click depth ph\u1eb3ng\" \/><\/p>\n<p><a href=\"https:\/\/vbaseup.com\/kien-thuc\/site-architecture\/\">Ki\u1ebfn tr\u00fac website<\/a> ch\u00ednh l\u00e0 b\u1ed9 khung quy\u1ebft \u0111\u1ecbnh s\u1ed1 t\u1ea7ng t\u1ed1i thi\u1ec3u m\u00e0 m\u1ed9t trang b\u1eaft bu\u1ed9c ph\u1ea3i \u0111i qua tr\u01b0\u1edbc khi \u0111\u1ebfn \u0111\u01b0\u1ee3c ng\u01b0\u1eddi d\u00f9ng. M\u1ed9t ki\u1ebfn tr\u00fac ph\u1eb3ng, t\u1ee9c c\u00f3 \u00edt t\u1ea7ng ph\u00e2n c\u1ea5p, th\u01b0\u1eddng gi\u1edbi h\u1ea1n \u0111\u1ed9 s\u00e2u t\u1ed1i \u0111a trong kho\u1ea3ng 3 \u0111\u1ebfn 4 click, qua \u0111\u00f3 gi\u00fap t\u0103ng \u0111\u00e1ng k\u1ec3 kh\u1ea3 n\u0103ng \u0111\u01b0\u1ee3c crawl \u0111\u1ea7y \u0111\u1ee7. Ng\u01b0\u1ee3c l\u1ea1i, s\u1ed1 l\u01b0\u1ee3ng c\u1ea5p category v\u00e0 s\u1ed1 trang con n\u1eb1m d\u01b0\u1edbi m\u1ed7i category s\u1ebd \u1ea3nh h\u01b0\u1edfng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn \u0111\u1ed9 s\u00e2u trung b\u00ecnh c\u1ee7a to\u00e0n site, v\u00ec m\u1ed7i t\u1ea7ng category m\u1edbi \u0111\u01b0\u1ee3c th\u00eam v\u00e0o \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c c\u1ed9ng th\u00eam \u00edt nh\u1ea5t m\u1ed9t click cho t\u1ea5t c\u1ea3 c\u00e1c trang n\u1eb1m b\u00ean d\u01b0\u1edbi n\u00f3.<\/p>\n<h3>Li\u00ean K\u1ebft N\u1ed9i B\u1ed9 (Internal Linking)<\/h3>\n<p><a href=\"https:\/\/vbaseup.com\/kien-thuc\/internal-link\/\">Li\u00ean k\u1ebft n\u1ed9i b\u1ed9<\/a> l\u00e0 c\u00f4ng c\u1ee5 tr\u1ef1c ti\u1ebfp v\u00e0 linh ho\u1ea1t nh\u1ea5t \u0111\u1ec3 can thi\u1ec7p v\u00e0o click depth m\u00e0 kh\u00f4ng c\u1ea7n thay \u0111\u1ed5i to\u00e0n b\u1ed9 c\u1ea5u tr\u00fac site. Ch\u1ec9 c\u1ea7n t\u0103ng s\u1ed1 l\u01b0\u1ee3ng li\u00ean k\u1ebft tr\u1ecf \u0111\u1ebfn m\u1ed9t trang t\u1eeb nh\u1eefng trang c\u00f3 \u0111\u1ed9 s\u00e2u th\u1ea5p h\u01a1n, b\u1ea1n \u0111\u00e3 c\u00f3 th\u1ec3 k\u00e9o trang \u0111\u00f3 l\u00ean g\u1ea7n trang ch\u1ee7 h\u01a1n ngay l\u1eadp t\u1ee9c, ch\u1eb3ng h\u1ea1n m\u1ed9t li\u00ean k\u1ebft m\u1edbi t\u1eeb trang ch\u1ee7 c\u00f3 th\u1ec3 \u0111\u01b0a m\u1ed9t trang t\u1eeb \u0111\u1ed9 s\u00e2u 5 xu\u1ed1ng c\u00f2n \u0111\u1ed9 s\u00e2u 2. \u0110\u00e2y c\u0169ng l\u00e0 l\u00fd do c\u00e1c m\u00f4 h\u00ecnh hub page v\u00e0 pillar page \u0111\u01b0\u1ee3c \u01b0a chu\u1ed9ng: ch\u00fang \u0111\u00f3ng vai tr\u00f2 gom c\u00e1c ch\u1ee7 \u0111\u1ec1 li\u00ean quan l\u1ea1i v\u1edbi nhau, v\u1eeba n\u00e9n \u0111\u1ed9 s\u00e2u trung b\u00ecnh c\u1ee7a c\u1ee5m n\u1ed9i dung, v\u1eeba t\u0103ng c\u01b0\u1eddng s\u1ee9c m\u1ea1nh li\u00ean k\u1ebft n\u1ed9i b\u1ed9 cho nh\u1eefng trang quan tr\u1ecdng nh\u1ea5t.<\/p>\n<h3>Ph\u00e2n Trang (Pagination) V\u00e0 \u0110i\u1ec1u H\u01b0\u1edbng<\/h3>\n<p>Ph\u00e2n trang nhi\u1ec1u c\u1ea5p l\u00e0 m\u1ed9t trong nh\u1eefng nguy\u00ean nh\u00e2n ph\u1ed5 bi\u1ebfn nh\u1ea5t khi\u1ebfn c\u00e1c trang s\u1ea3n ph\u1ea9m ho\u1eb7c b\u00e0i blog r\u01a1i v\u00e0o t\u00ecnh tr\u1ea1ng click depth cao m\u00e0 ch\u1ee7 website kh\u00f4ng h\u1ec1 hay bi\u1ebft. Khi m\u1ed9t danh s\u00e1ch s\u1ea3n ph\u1ea9m qu\u00e1 d\u00e0i bu\u1ed9c ph\u1ea3i chia th\u00e0nh nhi\u1ec1u trang ph\u00e2n trang li\u00ean ti\u1ebfp, nh\u1eefng s\u1ea3n ph\u1ea9m n\u1eb1m \u1edf c\u00e1c trang cu\u1ed1i c\u00f9ng s\u1ebd b\u1ecb \u0111\u1ea9y ra r\u1ea5t xa so v\u1edbi trang ch\u1ee7, m\u1ed7i trang ph\u00e2n trang c\u1ed9ng th\u00eam \u0111\u00fang m\u1ed9t click cho t\u1ea5t c\u1ea3 s\u1ea3n ph\u1ea9m n\u1eb1m ph\u00eda sau n\u00f3. Gi\u1ea3i ph\u00e1p th\u01b0\u1eddng th\u1ea5y l\u00e0 \u00e1p d\u1ee5ng b\u1ed9 l\u1ecdc theo danh m\u1ee5c thay v\u00ec \u0111\u1ec3 ng\u01b0\u1eddi d\u00f9ng l\u01b0\u1edbt tu\u1ea7n t\u1ef1 qua t\u1eebng trang, nh\u1edd \u0111\u00f3 s\u1ed1 c\u1ea5p ph\u00e2n trang c\u1ea7n thi\u1ebft \u0111\u1ec3 ti\u1ebfp c\u1eadn m\u1ed9t s\u1ea3n ph\u1ea9m c\u1ee5 th\u1ec3 \u0111\u01b0\u1ee3c r\u00fat ng\u1eafn \u0111\u00e1ng k\u1ec3.<\/p>\n<h2>Click Depth \u1ea2nh H\u01b0\u1edfng \u0110\u1ebfn Crawl Budget V\u00e0 Ch\u1ec9 M\u1ee5c Nh\u01b0 Th\u1ebf N\u00e0o?<\/h2>\n<p>Click depth c\u00f3 m\u1ed1i li\u00ean h\u1ec7 m\u1eadt thi\u1ebft v\u1edbi hai kh\u00e1i ni\u1ec7m k\u1ef9 thu\u1eadt quan tr\u1ecdng kh\u00e1c: ng\u00e2n s\u00e1ch crawl (crawl budget) v\u00e0 kh\u1ea3 n\u0103ng \u0111\u01b0\u1ee3c l\u1eadp ch\u1ec9 m\u1ee5c c\u1ee7a m\u1ed9t trang. D\u1eef li\u1ec7u ph\u00e2n t\u00edch crawl t\u1eeb nhi\u1ec1u ngu\u1ed3n cho th\u1ea5y t\u1ea7n su\u1ea5t crawl gi\u1ea3m r\u00f5 r\u1ec7t sau ng\u01b0\u1ee1ng 3 \u0111\u1ebfn 4 click, v\u00e0 c\u00e1c trang c\u00e0ng n\u1eb1m s\u00e2u trong site th\u00ec c\u00e0ng \u00edt \u0111\u01b0\u1ee3c bot c\u1ee7a c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm gh\u00e9 th\u0103m th\u01b0\u1eddng xuy\u00ean. N\u00f3i c\u00e1ch kh\u00e1c, click depth c\u00e0ng l\u1edbn th\u00ec l\u01b0\u1ee3ng <a href=\"https:\/\/vbaseup.com\/kien-thuc\/crawl-budget\/\">crawl budget<\/a> m\u00e0 c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm ph\u1ea3i ti\u00eau t\u1ed1n \u0111\u1ec3 ti\u1ebfp c\u1eadn c\u00f9ng m\u1ed9t trang c\u00e0ng nhi\u1ec1u, khi\u1ebfn nh\u1eefng trang n\u00e0y d\u1ec5 b\u1ecb b\u1ecf qua trong c\u00e1c l\u01b0\u1ee3t crawl \u0111\u1ecbnh k\u1ef3. H\u1ec7 qu\u1ea3 k\u00e9o theo l\u00e0 m\u1ed9t trang kh\u00f4ng \u0111\u01b0\u1ee3c crawl th\u01b0\u1eddng xuy\u00ean s\u1ebd ch\u1eadm \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt trong ch\u1ec9 m\u1ee5c, v\u00e0 m\u1ed9t trang kh\u00f4ng n\u1eb1m trong ch\u1ec9 m\u1ee5c th\u00ec ho\u00e0n to\u00e0n kh\u00f4ng c\u00f3 c\u01a1 h\u1ed9i xu\u1ea5t hi\u1ec7n tr\u00ean k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm, b\u1ea5t k\u1ec3 n\u1ed9i dung c\u1ee7a n\u00f3 c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng t\u1ed1t \u0111\u1ebfn \u0111\u00e2u.<\/p>\n<h2>L\u00e0m Sao \u0110o L\u01b0\u1eddng Click Depth C\u1ee7a M\u1ed9t Trang?<\/h2>\n<p><img decoding=\"async\" src=\"https:\/\/vbaseup.com\/kien-thuc\/wp-content\/uploads\/2026\/07\/click-depth-crawl-tool.webp\" alt=\"C\u00f4ng c\u1ee5 crawl v\u00e0 \u0111o click depth\" \/><\/p>\n<p>Nguy\u00ean t\u1eafc \u0111o l\u01b0\u1eddng click depth kh\u00e1 \u0111\u01a1n gi\u1ea3n: crawl to\u00e0n b\u1ed9 website theo \u0111\u00fang c\u00e1ch m\u1ed9t bot th\u1ef1c hi\u1ec7n, r\u1ed3i ghi l\u1ea1i s\u1ed1 click t\u1ed1i thi\u1ec3u c\u1ea7n thi\u1ebft \u0111\u1ec3 \u0111\u1ebfn \u0111\u01b0\u1ee3c m\u1ed7i URL t\u00ednh t\u1eeb trang ch\u1ee7. Qu\u00e1 tr\u00ecnh n\u00e0y m\u00f4 ph\u1ecfng ch\u00ednh x\u00e1c \u0111\u01b0\u1eddng \u0111i m\u00e0 Googlebot s\u1ebd th\u1ef1c hi\u1ec7n khi kh\u00e1m ph\u00e1 site c\u1ee7a b\u1ea1n, v\u00e0 k\u1ebft qu\u1ea3 th\u01b0\u1eddng \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n d\u01b0\u1edbi d\u1ea1ng b\u00e1o c\u00e1o ph\u00e2n b\u1ed1 \u0111\u1ed9 s\u00e2u cho to\u00e0n b\u1ed9 website.<\/p>\n<h3>C\u00f4ng C\u1ee5 Crawl Ph\u1ed5 Bi\u1ebfn \u0110\u1ec3 \u0110o Click Depth<\/h3>\n<ul>\n<li><strong>Screaming Frog<\/strong>: t\u1ea1o b\u00e1o c\u00e1o ph\u00e2n b\u1ed1 click depth chi ti\u1ebft cho t\u1eebng URL sau khi crawl to\u00e0n site.<\/li>\n<li><strong>Sitebulb<\/strong>: tr\u1ef1c quan h\u00f3a c\u1ea5u tr\u00fac site d\u01b0\u1edbi d\u1ea1ng s\u01a1 \u0111\u1ed3 c\u00e2y, gi\u00fap nh\u00ecn th\u1ea5y ngay c\u00e1c trang n\u1eb1m qu\u00e1 s\u00e2u.<\/li>\n<li><strong>Botify<\/strong>: k\u1ebft h\u1ee3p d\u1eef li\u1ec7u crawl v\u1edbi log file th\u1ef1c t\u1ebf \u0111\u1ec3 \u0111\u1ed1i chi\u1ebfu \u0111\u1ed9 s\u00e2u l\u00fd thuy\u1ebft v\u1edbi h\u00e0nh vi crawl th\u1eadt c\u1ee7a Googlebot.<\/li>\n<\/ul>\n<p>C\u1ea3 ba c\u00f4ng c\u1ee5 n\u00e0y \u0111\u1ec1u \u0111\u01b0\u1ee3c c\u1ed9ng \u0111\u1ed3ng SEO c\u00f4ng nh\u1eadn r\u1ed9ng r\u00e3i cho vi\u1ec7c audit ki\u1ebfn tr\u00fac site. Tuy nhi\u00ean, b\u00e1o c\u00e1o ph\u00e2n b\u1ed1 \u0111\u1ed9 s\u00e2u kh\u00f4ng n\u00ean ch\u1ec9 \u0111\u01b0\u1ee3c ch\u1ea1y m\u1ed9t l\u1ea7n duy nh\u1ea5t, v\u00ec \u0111\u1ed9 s\u00e2u c\u1ee7a c\u00e1c trang thay \u0111\u1ed5i li\u00ean t\u1ee5c theo m\u1ed7i l\u1ea7n c\u1eadp nh\u1eadt n\u1ed9i dung ho\u1eb7c \u0111i\u1ec1u ch\u1ec9nh li\u00ean k\u1ebft n\u1ed9i b\u1ed9, n\u00ean vi\u1ec7c theo d\u00f5i c\u1ea7n \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n \u0111\u1ecbnh k\u1ef3.<\/p>\n<h3>\u0110o Click Depth B\u1eb1ng DataForSEO API<\/h3>\n<p>\u0110\u1ed1i v\u1edbi nh\u1eefng ai c\u1ea7n t\u1ef1 \u0111\u1ed9ng h\u00f3a vi\u1ec7c ki\u1ec3m tra, On-Page API c\u1ee7a DataForSEO cho ph\u00e9p l\u1ecdc tr\u1ef1c ti\u1ebfp c\u00e1c trang v\u01b0\u1ee3t ng\u01b0\u1ee1ng \u0111\u1ed9 s\u00e2u mong mu\u1ed1n th\u00f4ng qua tr\u01b0\u1eddng d\u1eef li\u1ec7u click_depth. C\u1ee5 th\u1ec3, sau khi g\u1eedi m\u1ed9t task crawl \u0111\u1ebfn endpoint Task Post, b\u1ea1n c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng b\u1ed9 l\u1ecdc v\u00e0o endpoint Pages v\u1edbi \u0111i\u1ec1u ki\u1ec7n click_depth l\u1edbn h\u01a1n m\u1ed9t ng\u01b0\u1ee1ng nh\u1ea5t \u0111\u1ecbnh, ch\u1eb3ng h\u1ea1n l\u1edbn h\u01a1n 4, \u0111\u1ec3 nhanh ch\u00f3ng l\u1ea5y v\u1ec1 danh s\u00e1ch to\u00e0n b\u1ed9 c\u00e1c trang \u0111ang n\u1eb1m qu\u00e1 s\u00e2u trong c\u1ea5u tr\u00fac site m\u00e0 kh\u00f4ng c\u1ea7n r\u00e0 so\u00e1t th\u1ee7 c\u00f4ng.<\/p>\n<h2>L\u00e0m Sao \u0110\u1ec3 T\u1ed1i \u01afu Click Depth Cho Website?<\/h2>\n<p><img decoding=\"async\" src=\"https:\/\/vbaseup.com\/kien-thuc\/wp-content\/uploads\/2026\/07\/toi-uu-click-depth.webp\" alt=\"T\u1ed1i \u01b0u click depth b\u1eb1ng breadcrumb v\u00e0 sitemap\" \/><\/p>\n<p>Vi\u1ec7c t\u1ed1i \u01b0u click depth hi\u1ebfm khi \u0111\u1ebfn t\u1eeb m\u1ed9t thay \u0111\u1ed5i duy nh\u1ea5t, b\u1edfi m\u1ed7i h\u00e0nh \u0111\u1ed9ng ri\u00eang l\u1ebb ch\u1ec9 gi\u1ea3i quy\u1ebft \u0111\u01b0\u1ee3c m\u1ed9t ph\u1ea7n c\u1ee7a v\u1ea5n \u0111\u1ec1. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 n\u0103m nh\u00f3m h\u00e0nh \u0111\u1ed9ng c\u1ee5 th\u1ec3 c\u1ea7n th\u1ef1c hi\u1ec7n \u0111\u1ed3ng th\u1eddi \u0111\u1ec3 \u0111\u1ea1t hi\u1ec7u qu\u1ea3 th\u1ef1c s\u1ef1.<\/p>\n<h3>T\u1ed1i \u01afu Li\u00ean K\u1ebft N\u1ed9i B\u1ed9<\/h3>\n<p>C\u00e1ch nhanh nh\u1ea5t \u0111\u1ec3 gi\u1ea3m \u0111\u1ed9 s\u00e2u cho m\u1ed9t trang l\u00e0 b\u1ed5 sung li\u00ean k\u1ebft tr\u1ecf \u0111\u1ebfn n\u00f3 t\u1eeb nh\u1eefng trang c\u00f3 \u0111\u1ed9 s\u00e2u th\u1ea5p h\u01a1n v\u00e0 mang nhi\u1ec1u authority h\u01a1n. Vi\u1ec7c th\u00eam m\u1ed9t li\u00ean k\u1ebft t\u1eeb trang ch\u1ee7 ho\u1eb7c t\u1eeb trang category ch\u00ednh \u0111\u1ebfn trang m\u1ee5c ti\u00eau c\u00f3 th\u1ec3 gi\u00fap gi\u1ea3m \u0111\u1ed9 s\u00e2u ngay l\u1eadp t\u1ee9c, \u0111\u00f4i khi ch\u1ec9 trong m\u1ed9t l\u1ea7n ch\u1ec9nh s\u1eeda. Ngo\u00e0i li\u00ean k\u1ebft trong n\u1ed9i dung, footer v\u00e0 sidebar menu c\u0169ng th\u01b0\u1eddng \u0111\u01b0\u1ee3c t\u1eadn d\u1ee5ng nh\u01b0 nh\u1eefng k\u00eanh b\u1ed5 sung \u0111\u1ec3 \u0111\u01b0a c\u00e1c trang \u0111ang n\u1eb1m s\u00e2u l\u00ean g\u1ea7n trang ch\u1ee7 h\u01a1n, \u0111\u1eb7c bi\u1ec7t h\u1eefu \u00edch v\u1edbi nh\u1eefng website c\u00f3 danh m\u1ee5c s\u1ea3n ph\u1ea9m ho\u1eb7c b\u00e0i vi\u1ebft l\u1edbn.<\/p>\n<h3>S\u1eed D\u1ee5ng Breadcrumb V\u00e0 Topic Cluster<\/h3>\n<p><a href=\"https:\/\/vbaseup.com\/kien-thuc\/breadcrumbs\/\">Breadcrumb<\/a> l\u00e0 c\u00f4ng c\u1ee5 \u0111i\u1ec1u h\u01b0\u1edbng ph\u1ea3n \u00e1nh \u0111\u00fang v\u1ecb tr\u00ed c\u1ee7a m\u1ed9t trang trong c\u00e2y ph\u00e2n c\u1ea5p c\u1ee7a website, \u0111\u1ed3ng th\u1eddi t\u1ea1o th\u00eam nh\u1eefng \u0111\u01b0\u1eddng d\u1eabn ng\u1eafn h\u01a1n gi\u1eefa c\u00e1c t\u1ea7ng kh\u00e1c nhau m\u00e0 kh\u00f4ng ph\u00e1 v\u1ee1 c\u1ea5u tr\u00fac ch\u00ednh. B\u00ean c\u1ea1nh \u0111\u00f3, m\u00f4 h\u00ecnh topic cluster, t\u1ee9c li\u00ean k\u1ebft c\u00e1c b\u00e0i vi\u1ebft c\u00f9ng ch\u1ee7 \u0111\u1ec1 l\u1ea1i v\u1edbi nhau, gi\u00fap gi\u1ea3m \u0111\u00e1ng k\u1ec3 s\u1ed1 click c\u1ea7n thi\u1ebft \u0111\u1ec3 di chuy\u1ec3n gi\u1eefa nh\u1eefng n\u1ed9i dung c\u00f3 li\u00ean quan, thay v\u00ec bu\u1ed9c ng\u01b0\u1eddi d\u00f9ng ph\u1ea3i quay l\u1ea1i trang ch\u1ee7 m\u1ed7i l\u1ea7n mu\u1ed1n kh\u00e1m ph\u00e1 m\u1ed9t ch\u1ee7 \u0111\u1ec1 g\u1ea7n g\u0169i.<\/p>\n<h3>X\u00e2y D\u1ef1ng Ki\u1ebfn Tr\u00fac Website Ph\u1eb3ng<\/h3>\n<p>Gi\u1eef s\u1ed1 c\u1ea5p category \u1edf m\u1ee9c t\u1ed1i thi\u1ec3u c\u1ea7n thi\u1ebft l\u00e0 nguy\u00ean t\u1eafc c\u1ed1t l\u00f5i c\u1ee7a ki\u1ebfn tr\u00fac ph\u1eb3ng, b\u1edfi c\u00e0ng \u00edt c\u1ea5p ph\u00e2n c\u1ea5p trung gian th\u00ec c\u00e0ng \u00edt click c\u1ea7n thi\u1ebft \u0111\u1ec3 \u0111\u1ebfn \u0111\u01b0\u1ee3c b\u1ea5t k\u1ef3 trang n\u00e0o trong site. D\u00f9 v\u1eady, vi\u1ec7c l\u00e0m ph\u1eb3ng c\u1ea5u tr\u00fac c\u1ea7n c\u00f3 gi\u1edbi h\u1ea1n h\u1ee3p l\u00fd, v\u00ec n\u1ebfu qu\u00e1 ph\u1eb3ng m\u00e0 kh\u00f4ng gi\u1eef \u0111\u01b0\u1ee3c ng\u1eef c\u1ea3nh ph\u00e2n lo\u1ea1i r\u00f5 r\u00e0ng, trang ch\u1ee7 c\u00f3 th\u1ec3 b\u1ecb d\u1ed3n qu\u00e1 nhi\u1ec1u li\u00ean k\u1ebft c\u00f9ng l\u00fac, khi\u1ebfn tr\u1ea3i nghi\u1ec7m \u0111i\u1ec1u h\u01b0\u1edbng tr\u1edf n\u00ean l\u1ed9n x\u1ed9n thay v\u00ec r\u00f5 r\u00e0ng h\u01a1n.<\/p>\n<h3>Gi\u1ea3m Ph\u00e2n Trang V\u00e0 T\u1ed1i \u01afu B\u1ed9 L\u1ecdc<\/h3>\n<p>B\u1ed9 l\u1ecdc theo danh m\u1ee5c c\u00f3 th\u1ec3 thay th\u1ebf m\u1ed9t ph\u1ea7n \u0111\u00e1ng k\u1ec3 ch\u1ee9c n\u0103ng c\u1ee7a ph\u00e2n trang tu\u1ea7n t\u1ef1, gi\u00fap ng\u01b0\u1eddi d\u00f9ng \u0111\u1ebfn th\u1eb3ng s\u1ea3n ph\u1ea9m ho\u1eb7c b\u00e0i vi\u1ebft mong mu\u1ed1n m\u00e0 kh\u00f4ng c\u1ea7n l\u01b0\u1edbt qua h\u00e0ng lo\u1ea1t trang trung gian. Song song \u0111\u00f3, vi\u1ec7c \u0111\u1eb7t c\u00e1c li\u00ean k\u1ebft n\u1ed5i b\u1eadt cho nh\u1eefng s\u1ea3n ph\u1ea9m ho\u1eb7c n\u1ed9i dung quan tr\u1ecdng ngay t\u1ea1i trang danh m\u1ee5c ch\u00ednh, thay v\u00ec \u0111\u1ec3 ch\u00fang ch\u00ecm trong v\u00f9ng ph\u00e2n trang s\u00e2u, c\u0169ng l\u00e0 c\u00e1ch tr\u1ef1c ti\u1ebfp \u0111\u1ec3 gi\u1ea3m \u0111\u1ed9 s\u00e2u cho nh\u1eefng trang mang gi\u00e1 tr\u1ecb chuy\u1ec3n \u0111\u1ed5i cao.<\/p>\n<h3>Th\u00eam S\u01a1 \u0110\u1ed3 Trang Web (XML Sitemap)<\/h3>\n<p>XML sitemap \u0111\u00f3ng vai tr\u00f2 nh\u01b0 m\u1ed9t k\u00eanh h\u1ed7 tr\u1ee3 gi\u00fap crawler ph\u00e1t hi\u1ec7n trang m\u1edbi m\u00e0 kh\u00f4ng ph\u1ee5 thu\u1ed9c ho\u00e0n to\u00e0n v\u00e0o vi\u1ec7c trang \u0111\u00f3 \u0111\u00e3 \u0111\u01b0\u1ee3c li\u00ean k\u1ebft n\u1ed9i b\u1ed9 t\u1ed1t hay ch\u01b0a. Tuy nhi\u00ean, c\u1ea7n l\u01b0u \u00fd r\u1eb1ng sitemap ch\u1ec9 n\u00ean \u0111\u01b0\u1ee3c xem l\u00e0 k\u00eanh b\u1ed5 sung, ch\u1ee9 kh\u00f4ng th\u1ec3 thay th\u1ebf cho m\u1ed9t h\u1ec7 th\u1ed1ng li\u00ean k\u1ebft n\u1ed9i b\u1ed9 \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c h\u1ee3p l\u00fd, v\u00ec m\u1ed9t trang ch\u1ec9 xu\u1ea5t hi\u1ec7n trong sitemap m\u00e0 kh\u00f4ng c\u00f3 li\u00ean k\u1ebft tr\u1ecf \u0111\u1ebfn v\u1eabn ti\u1ec1m \u1ea9n nhi\u1ec1u r\u1ee7i ro v\u1ec1 kh\u1ea3 n\u0103ng crawl v\u00e0 l\u1eadp ch\u1ec9 m\u1ee5c l\u00e2u d\u00e0i.<\/p>\n<h2>Nh\u1eefng Sai L\u1ea7m Ki\u1ebfn Tr\u00fac N\u00e0o L\u00e0m T\u0103ng Click Depth?<\/h2>\n<p>Ba l\u1ed7i ki\u1ebfn tr\u00fac ph\u1ed5 bi\u1ebfn nh\u1ea5t th\u01b0\u1eddng khi\u1ebfn click depth c\u1ee7a m\u1ed9t website t\u0103ng v\u01b0\u1ee3t t\u1ea7m ki\u1ec3m so\u00e1t m\u00e0 ch\u1ee7 site kh\u00f4ng nh\u1eadn ra ngay: trang m\u1ed3 c\u00f4i, dead end, v\u00e0 t\u00ecnh tr\u1ea1ng link overload. M\u1ed7i l\u1ed7i t\u1ea1o ra m\u1ed9t d\u1ea1ng c\u1ea3n tr\u1edf ho\u00e0n to\u00e0n kh\u00e1c nhau \u0111\u1ed1i v\u1edbi crawler.<\/p>\n<h3>Trang M\u1ed3 C\u00f4i (Orphan Pages)<\/h3>\n<p>Trang m\u1ed3 c\u00f4i l\u00e0 nh\u1eefng trang kh\u00f4ng nh\u1eadn \u0111\u01b0\u1ee3c b\u1ea5t k\u1ef3 li\u00ean k\u1ebft n\u1ed9i b\u1ed9 n\u00e0o tr\u1ecf \u0111\u1ebfn, khi\u1ebfn ch\u00fang g\u1ea7n nh\u01b0 kh\u00f4ng c\u00f3 click depth th\u1ef1c s\u1ef1 theo \u0111\u00fang ngh\u0129a, v\u00ec kh\u00f4ng t\u1ed3n t\u1ea1i \u0111\u01b0\u1eddng d\u1eabn n\u00e0o t\u1eeb trang ch\u1ee7 d\u1eabn \u0111\u1ebfn ch\u00fang. Nh\u1eefng trang n\u00e0y th\u01b0\u1eddng ch\u1ec9 \u0111\u01b0\u1ee3c crawler bi\u1ebft \u0111\u1ebfn th\u00f4ng qua sitemap, ch\u1ee9 kh\u00f4ng ph\u1ea3i qua h\u00e0nh tr\u00ecnh click t\u1ef1 nhi\u00ean m\u00e0 ng\u01b0\u1eddi d\u00f9ng hay bot th\u1ef1c hi\u1ec7n. \u0110\u1ec3 ph\u00e1t hi\u1ec7n trang m\u1ed3 c\u00f4i, c\u00e1c c\u00f4ng c\u1ee5 crawl chuy\u00ean d\u1ee5ng th\u01b0\u1eddng so s\u00e1nh danh s\u00e1ch URL crawl \u0111\u01b0\u1ee3c th\u00f4ng qua li\u00ean k\u1ebft n\u1ed9i b\u1ed9 v\u1edbi danh s\u00e1ch URL m\u00e0 c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm \u0111\u00e3 t\u00ecm th\u1ea5y v\u00e0 l\u1eadp ch\u1ec9 m\u1ee5c, t\u1eeb \u0111\u00f3 x\u00e1c \u0111\u1ecbnh ch\u00ednh x\u00e1c nh\u1eefng trang n\u00e0o \u0111ang t\u1ed3n t\u1ea1i ngo\u00e0i c\u1ea5u tr\u00fac ph\u00e2n c\u1ea5p ch\u00ednh c\u1ee7a site.<\/p>\n<h3>Dead Ends V\u00e0 Link Overload<\/h3>\n<p>Hai l\u1ed7i ki\u1ebfn tr\u00fac n\u00e0y n\u1eb1m \u1edf hai th\u00e1i c\u1ef1c \u0111\u1ed1i l\u1eadp nh\u01b0ng \u0111\u1ec1u g\u00e2y h\u1ea1i nh\u01b0 nhau cho vi\u1ec7c ph\u00e2n b\u1ed5 click depth h\u1ee3p l\u00fd tr\u00ean to\u00e0n site. Dead end l\u00e0 nh\u1eefng trang kh\u00f4ng c\u00f3 b\u1ea5t k\u1ef3 li\u00ean k\u1ebft \u0111i ra n\u00e0o, khi\u1ebfn \u0111\u01b0\u1eddng \u0111i c\u1ee7a crawler b\u1ecb c\u1eaft \u0111\u1ee9t \u0111\u1ed9t ng\u1ed9t v\u00e0 m\u1ecdi trang l\u1ebd ra n\u1eb1m ph\u00eda sau n\u00f3 tr\u1edf n\u00ean kh\u00f4ng th\u1ec3 \u0111\u01b0\u1ee3c ph\u00e1t hi\u1ec7n ti\u1ebfp. Ng\u01b0\u1ee3c l\u1ea1i, link overload x\u1ea3y ra khi m\u1ed9t trang ch\u1ee9a qu\u00e1 nhi\u1ec1u li\u00ean k\u1ebft c\u00f9ng l\u00fac, l\u00e0m lo\u00e3ng gi\u00e1 tr\u1ecb m\u00e0 m\u1ed7i li\u00ean k\u1ebft truy\u1ec1n \u0111i: m\u1ed9t trang ch\u1ec9 c\u00f3 20 li\u00ean k\u1ebft s\u1ebd truy\u1ec1n authority cho m\u1ed7i li\u00ean k\u1ebft m\u1ea1nh h\u01a1n nhi\u1ec1u so v\u1edbi m\u1ed9t trang ch\u1ee9a \u0111\u1ebfn 200 li\u00ean k\u1ebft c\u00f9ng l\u00fac.<\/p>\n<h2>Click Depth \u1ea2nh H\u01b0\u1edfng \u0110\u1ebfn Tr\u1ea3i Nghi\u1ec7m Ng\u01b0\u1eddi D\u00f9ng Nh\u01b0 Th\u1ebf N\u00e0o?<\/h2>\n<p>Click depth kh\u00f4ng ch\u1ec9 l\u00e0 chuy\u1ec7n c\u1ee7a thu\u1eadt to\u00e1n, m\u00e0 c\u00f2n t\u00e1c \u0111\u1ed9ng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn c\u00e1ch ng\u01b0\u1eddi d\u00f9ng th\u1ef1c s\u1ef1 tr\u1ea3i nghi\u1ec7m website. M\u1ed9t trang c\u00e0ng g\u1ea7n trang ch\u1ee7 th\u00ec ng\u01b0\u1eddi d\u00f9ng c\u00e0ng nhanh ch\u00f3ng t\u00ecm th\u1ea5y th\u1ee9 h\u1ecd c\u1ea7n, gi\u1ea3m thi\u1ec3u c\u1ea3m gi\u00e1c b\u1ed1i r\u1ed1i hay m\u1ea5t ki\u00ean nh\u1eabn trong qu\u00e1 tr\u00ecnh t\u00ecm ki\u1ebfm th\u00f4ng tin. Ng\u01b0\u1ee3c l\u1ea1i, khi ng\u01b0\u1eddi d\u00f9ng ph\u1ea3i click qua nhi\u1ec1u t\u1ea7ng trung gian m\u1edbi \u0111\u1ebfn \u0111\u01b0\u1ee3c n\u1ed9i dung mong mu\u1ed1n, kh\u1ea3 n\u0103ng h\u1ecd r\u1eddi \u0111i gi\u1eefa ch\u1eebng s\u1ebd t\u0103ng l\u00ean \u0111\u00e1ng k\u1ec3, \u0111\u1eb7c bi\u1ec7t tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng n\u01a1i m\u1ed7i l\u01b0\u1ee3t ch\u1ea1m m\u00e0n h\u00ecnh \u0111\u1ec1u t\u1ea1o ra ma s\u00e1t nh\u1ea5t \u0111\u1ecbnh. \u0110\u1ed1i v\u1edbi c\u00e1c trang mang m\u1ee5c ti\u00eau chuy\u1ec3n \u0111\u1ed5i nh\u01b0 trang d\u1ecbch v\u1ee5 hay trang s\u1ea3n ph\u1ea9m, vi\u1ec7c r\u00fat ng\u1eafn click depth kh\u00f4ng ch\u1ec9 gi\u00fap Google \u0111\u00e1nh gi\u00e1 trang cao h\u01a1n, m\u00e0 c\u00f2n tr\u1ef1c ti\u1ebfp l\u00e0m gi\u1ea3m t\u1ef7 l\u1ec7 tho\u00e1t v\u00e0 t\u0103ng kh\u1ea3 n\u0103ng ng\u01b0\u1eddi d\u00f9ng ho\u00e0n t\u1ea5t h\u00e0nh \u0111\u1ed9ng mong mu\u1ed1n. V\u00ec v\u1eady, t\u1ed1i \u01b0u click depth n\u00ean \u0111\u01b0\u1ee3c nh\u00ecn nh\u1eadn nh\u01b0 m\u1ed9t kho\u1ea3n \u0111\u1ea7u t\u01b0 k\u00e9p: v\u1eeba ph\u1ee5c v\u1ee5 crawler, v\u1eeba ph\u1ee5c v\u1ee5 ch\u00ednh ng\u01b0\u1eddi \u0111ang g\u00f5 t\u00ean b\u1ea1n v\u00e0o \u00f4 t\u00ecm ki\u1ebfm.<\/p>\n<h2>K\u1ebft Lu\u1eadn<\/h2>\n<p>Click depth kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t con s\u1ed1 k\u1ef9 thu\u1eadt \u0111\u1ec3 ch\u1ea1y audit r\u1ed3i b\u1ecf qua, m\u00e0 l\u00e0 t\u1ea5m g\u01b0\u01a1ng ph\u1ea3n chi\u1ebfu kh\u00e1 trung th\u1ef1c c\u00e1ch c\u1ea3 ng\u01b0\u1eddi d\u00f9ng l\u1eabn Google nh\u00ecn nh\u1eadn m\u1ee9c \u0111\u1ed9 quan tr\u1ecdng c\u1ee7a t\u1eebng trang tr\u00ean website. T\u1ea5t c\u1ea3 \u0111\u1ec1u xoay quanh m\u1ed9t nguy\u00ean t\u1eafc duy nh\u1ea5t: trang c\u00e0ng d\u1ec5 ti\u1ebfp c\u1eadn th\u00ec c\u00e0ng d\u1ec5 \u0111\u01b0\u1ee3c nh\u00ecn th\u1ea5y, d\u00f9 ng\u01b0\u1eddi nh\u00ecn l\u00e0 m\u1ed9t kh\u00e1ch h\u00e0ng \u0111ang t\u00ecm d\u1ecbch v\u1ee5 hay m\u1ed9t con bot \u0111ang crawl h\u00e0ng ngh\u00ecn URL trong ng\u00e2n s\u00e1ch gi\u1edbi h\u1ea1n c\u1ee7a n\u00f3.<\/p>\n<p>T\u1ed1i \u01b0u click depth v\u00ec v\u1eady kh\u00f4ng ph\u1ea3i vi\u1ec7c l\u00e0m m\u1ed9t l\u1ea7n r\u1ed3i th\u00f4i, m\u00e0 c\u1ea7n \u0111\u01b0\u1ee3c xem nh\u01b0 m\u1ed9t th\u00f3i quen b\u1ea3o tr\u00ec \u0111\u1ecbnh k\u1ef3, song h\u00e0nh c\u00f9ng m\u1ed7i l\u1ea7n b\u1ea1n th\u00eam n\u1ed9i dung m\u1edbi, m\u1edf r\u1ed9ng danh m\u1ee5c s\u1ea3n ph\u1ea9m, hay t\u00e1i c\u1ea5u tr\u00fac \u0111i\u1ec1u h\u01b0\u1edbng. Khi c\u1ea5u tr\u00fac website \u0111\u01b0\u1ee3c gi\u1eef g\u1ecdn g\u00e0ng v\u00e0 nh\u1eefng trang gi\u00e1 tr\u1ecb nh\u1ea5t lu\u00f4n n\u1eb1m trong t\u1ea7m v\u1edbi v\u00e0i c\u00fa click, b\u1ea1n kh\u00f4ng ch\u1ec9 \u0111ang l\u00e0m h\u00e0i l\u00f2ng thu\u1eadt to\u00e1n, m\u00e0 c\u00f2n \u0111ang x\u00e2y d\u1ef1ng m\u1ed9t tr\u1ea3i nghi\u1ec7m m\u00e0 b\u1ea5t k\u1ef3 ai gh\u00e9 th\u0103m c\u0169ng c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y th\u1ee9 h\u1ecd c\u1ea7n m\u00e0 kh\u00f4ng ph\u1ea3i \u0111i v\u00f2ng qu\u00e1 xa.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Click depth, hay \u0111\u1ed9 s\u00e2u click, l\u00e0 s\u1ed1 l\u1ea7n nh\u1ea5p chu\u1ed9t t\u1ed1i thi\u1ec3u c\u1ea7n thi\u1ebft \u0111\u1ec3 \u0111i t\u1eeb trang ch\u1ee7 \u0111\u1ebfn m\u1ed9t URL c\u1ee5 th\u1ec3 tr\u00ean website c\u1ee7a b\u1ea1n. \u0110\u00e2y kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t kh\u00e1i ni\u1ec7m m\u1edbi trong SEO k\u1ef9 thu\u1eadt, nh\u01b0ng n\u00f3 l\u1ea1i l\u00e0 m\u1ed9t trong s\u1ed1 \u00edt y\u1ebfu t\u1ed1 m\u00e0 Google t\u1eebng c\u00f4ng [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3595,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14,24],"tags":[25],"class_list":["post-3597","post","type-post","status-publish","format-standard","has-post-thumbnail","category-seo","category-technical-seo","tag-technical-seo"],"blocksy_meta":[],"_links":{"self":[{"href":"https:\/\/vbaseup.com\/kien-thuc\/wp-json\/wp\/v2\/posts\/3597","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vbaseup.com\/kien-thuc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vbaseup.com\/kien-thuc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vbaseup.com\/kien-thuc\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vbaseup.com\/kien-thuc\/wp-json\/wp\/v2\/comments?post=3597"}],"version-history":[{"count":3,"href":"https:\/\/vbaseup.com\/kien-thuc\/wp-json\/wp\/v2\/posts\/3597\/revisions"}],"predecessor-version":[{"id":3600,"href":"https:\/\/vbaseup.com\/kien-thuc\/wp-json\/wp\/v2\/posts\/3597\/revisions\/3600"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vbaseup.com\/kien-thuc\/wp-json\/wp\/v2\/media\/3595"}],"wp:attachment":[{"href":"https:\/\/vbaseup.com\/kien-thuc\/wp-json\/wp\/v2\/media?parent=3597"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vbaseup.com\/kien-thuc\/wp-json\/wp\/v2\/categories?post=3597"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vbaseup.com\/kien-thuc\/wp-json\/wp\/v2\/tags?post=3597"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}